MAM
Publicis strengthens content practice with key hire Urvashi Khanna
MUMBAI: Publicis Media India has strengthened its Content Practice with a key hire in the form of Urvashi Khanna. She has joined as Associate Director, Content & Brand Solutions and will report in to the Content Practice Lead Gautham Pingali.
The Content Practice provides across the board solutions on content in the area of strategy, insight, consulting, audit, production, tech, partnerships and publishing. It spans all forms of content, be it brand content, social content, influencer content or SEO content.
What differentiates the Practice is its approach to Content. For Publicis Media, Content delivers against core marketing KPI’s and business challenges. The Practice uses a proprietary data-driven approach called Content Audit and then the output fuels the actual content and brand solutions. This is all tied back towards ROI, therefore offering clients a holistic and tangible approach towards content.
Urvashi Khanna has been producing and writing for television for many years. She started her own production house and successfully promo launched many big shows on leading GEC channels. She also produced TVCs and digital ads for brands. She successfully collaborated with Spykar to produce ‘India’s first web series’. Apart from running her own company, she has creatively helmed many shows and has run film and television sets in different capacities. As a Creative Director, she has executed various shows, documentaries and web series and has explored branded content both as digital brand solutions and short form programming.
Gautham Pingali, Content Practice Lead at Publicis Media India, says, “Urvashi is a fantastic addition to the team. With her strong background in storytelling and production, she is the apt fit for this role and we are delighted to welcome her on-board.”
Urvashi Khanna says, “We live in very interesting times. Brands are beginning to feel the need to go beyond the clutter of everyday commercials. My role gives me the unique opportunity to create content that is both engaging and accountable. I am very excited to be a part of Publicis Media India.”
Brands
Boeing appoints Barun as head of FP&A for global engineering function
Seasoned finance leader to steer budgets and strategy across global centres
BENGALURU: Boeing’s finance cockpit has a new pilot, and he is no stranger to turbulence or transformation. Boeing has appointed Barun as head of FP&A for global engineering, placing him at the centre of financial strategy for its worldwide engineering and technology operations.
Based in Bengaluru, Barun steps into a role that is as expansive as it is critical. He will serve as the primary finance lead for Boeing’s Engineering and Technology Centers globally, working closely with executive leadership to shape financial decisions, manage complex budgets, and design scalable finance processes that support the company’s growing engineering footprint.
In a note announcing his move Barun said, “I’m excited to share that I’ve joined Boeing Global Engineering. This opportunity is incredibly meaningful to me not just from a professional standpoint, but also for what Boeing represents globally.” He added that he looks forward to contributing to an organisation that continues to shape the future of aerospace and innovation.
Barun’s mandate spans strategic financial leadership, operational oversight, and stakeholder engagement. From directing large-scale budgets and schedules to influencing long-term organisational goals, the role blends financial discipline with business foresight. He will also lead cross-functional teams and partner with finance colleagues worldwide to support engineering programmes across geographies, including India.
The appointment caps a long stint at Juniper Networks, where Barun spent over a decade, most recently as finance senior manager. There, he led FP&A for global product business units and G&A functions, driving budgeting, forecasting, and long-range planning. He also played a key role in enterprise-wide transformation, including spearheading an Oracle to SAP ERP migration and building advanced analytics capabilities using tools such as Tableau and SAP Analytics Cloud.
His earlier career includes finance leadership roles at Sony India Software Centre, Cognizant Technology Solutions, and Mphasis, where he focused on financial planning, governance frameworks, and operational efficiency across global delivery centres.
A chartered accountant from the Institute of Chartered Accountants of India, Barun brings nearly two decades of experience across financial planning, digital transformation, and analytics-led decision making.
His appointment comes at a time when global engineering operations are becoming increasingly complex and distributed, requiring sharper financial oversight and agile planning. With Barun at the helm of FP&A for engineering, Boeing appears to be tightening its financial playbook as it looks to scale innovation with discipline.
