MAM
Prachar Communications wins Kingdom of Dreams’ media biz
MUMBAI: Prachar Communications has won the media planning and buying duties of Kingdom of Dreams (KOD), the live entertainment, theatre and leisure destination in Delhi.
There was no multi-agency pitch. The agency initiated talks with KOD and presented its strategy for communication to the company.
The account size is Rs 250 million annually, said Prachar Communications managing director Rajesh Jain.
“It took us 45 days to convince the client. During the time there were many presentations and discussions on the back of which we
won the business,” Jain added.
The creative duties of the company are managed internally by KOD.
For the record, ‘Great India Nautanki Company‘ (GINC) is the company behind the project of ‘Kingdom Of Dreams’. GINC is a combined venture of Wizcraft International Entertainment, Apra Group of Companies and Raghbeer Group of Companies.
MAM
Time brings TIME100 Next franchise to India with Reliance
List to spotlight 100 emerging leaders, gala set for December 2026 in Mumbai.
MUMBAI: It’s about time India’s next wave got a global spotlight and now, it’s on the list. New York-headquartered Time is expanding its TIME100 Next franchise to India, partnering with Reliance Industries Limited to launch TIME100 Next India, its first international extension of the rising leaders platform. The announcement was made at the Time100 Gala in New York by Jessica Sibley and Nita Mukesh Ambani, signalling a strategic push to tap into India’s growing influence across sectors.
The India edition will recognise 100 emerging leaders from the country and the global Indian diaspora, spanning business, science, sports, arts and social impact. The list will be curated by Time’s editorial team and published online, continuing the franchise’s focus on identifying individuals shaping the future.
The initiative will culminate in a gala event scheduled for December 2026 at the Nita Mukesh Ambani Cultural Centre, anchoring the platform within India’s cultural and business ecosystem.
TIME’s broader Time100 franchise has steadily expanded its global footprint since 2021 through events and impact-led initiatives. Executives noted that India’s growing pool of influential voices and innovators made it a natural next step for the platform’s international ambitions.
For Reliance, the partnership aligns with its broader push to support emerging talent and ideas on a global stage. For Time, it marks a timely bet on India not just as a market, but as a talent engine shaping the next chapter of global leadership.
