Brands
playR continues to elevate the game for players
Mumbai: Being the official merchandise partner of well renowned teams such as Chennai Super Kings (CSK), Mumbai Indians (MI), Rajasthan Royals (RR), and Punjab Kings (PBKS), playR is a well known sports equipment manufacturer with its wide range of equipment and accessories which include gloves, pads, balls, bats, bags, etc. With its slogan, “Let’s play”, playR ensures efficient and reliable products catering to the needs of the players.
playR always comes up with equipment that is extremely innovative and flexible to use for all players whether experts or amateurs. With its innovative equipment, playR continues to keep its audiences engaged and determined when it comes to cricket.
Notable highlights include:
1. Cricket Gear Bag: Your Ultimate All-in-One Solution for Cricket Equipment.The Cricket Gear Bag is meticulously crafted with the modern cricketer in mind. It offers ample storage space and intelligently designed compartments to accommodate all your cricket gear, including bats, pads, gloves, helmets, and more. No more juggling multiple bags or struggling to find the right equipment – everything you need is neatly organised in one place. It eliminates the hassle of carrying multiple bags, ensures your gear stays organised, and simplifies your cricketing experience.
2. Superior Batting Equipment: playR’s specially crafted cricket bats deliver unmatched power and precision. Designed with the needs of professional and amateur cricketers in mind, these bats provide exceptional balance, superb grip, and optimal weight distribution, enabling batsmen to dominate the game.
3. High-Performance Gloves: playR’s gloves and pads offer a perfect blend of comfort, protection, and flexibility. These specially designed gloves provide excellent grip, shock absorption, and breathability, enhancing players’ confidence and dexterity on the field.
4. Premium Cricket Balls: playR’s cricket balls are hand-crafted and engineered to deliver consistent performance and durability. These high-quality balls provide excellent seam control, swing, and bounce, ensuring an exhilarating experience for bowlers and fielders.
Speaking about the partnership, playR CEO Ravi Kukreja expressed his views, saying, “We are incredibly excited to partner with some of India’s most popular IPL teams. This collaboration presents a tremendous opportunity for us to connect with a larger audience and foster increased engagement between fans and their beloved teams. The IPL has revolutionised the sports merchandise market in India, and our objective is to offer fans the finest sports merchandise and equipment available. This partnership between playR and the IPL teams is a testament to the brand’s commitment to excellence and its understanding of the dynamic nature of the IPL. With the launch of these innovative products, playR aims to revolutionise the cricketing landscape and further strengthen its position as a leading sports equipment brand.”
Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
