Brands
Pilgrim launches India’s first vitamin C serum sunscreen
SPF 50 PA++++ sunscreen combines UV protection with brightening actives
MUMBAI: Pilgrim has launched what it claims is India’s first vitamin C serum sunscreen, signalling a growing shift towards multifunctional skincare products among Indian consumers. The new 5 per cent vitamin C complex brightening serum sunscreen comes with SPF 50 plus PA plus plus plus plus protection and is designed for everyday use.
The formulation uses new-generation UV filters including uvinul T 150, uvinul A plus and tinosorb S, along with the brand’s proprietary UVshield X technology. Together, they offer broad-spectrum protection against UVA, UVB and blue light, addressing both outdoor sun exposure and prolonged screen time.
Unlike traditional sunscreens, the product is photostable and does not oxidise or darken on the skin, ensuring consistent protection during extended sun exposure. The brand said the sunscreen helps prevent tanning, pigmentation, sun damage and premature ageing.
Positioned as a hybrid between skincare and sun care, the sunscreen is enriched with a 5 per cent vitamin C complex, niacinamide and glutathione. These activities are aimed at improving brightness, evening skin tone and enhancing radiance over time, catering to consumers seeking streamlined routines without compromising on results.
The sunscreen features a lightweight, serum-like texture that absorbs quickly, leaves no white cast and feels non-greasy, making it suitable for daily wear across skin tones and under makeup. The formulation aligns with Pilgrim’s clean beauty positioning and is suitable for all skin types, including sensitive skin.
With this launch, Pilgrim continues its focus on innovation-led product development, blending global skincare technology with local consumer insights as it expands its presence in India and overseas markets.
Brands
UK’s OnlyFans seeks US investor at $3bn valuation after owner’s death
The adult video platform is seeking stability after the death of its billionaire owner
LONDON: OnlyFans is looking for a new partner. The London-based adult video platform is in advanced talks to sell a minority stake of less than 20 per cent to Architect Capital, a San Francisco-based investment firm, in a deal that would value the business at more than $3bn (£2.2bn).
The move is driven by an urgent need for stability. Leonid Radvinsky, the Ukrainian-American billionaire who owned OnlyFans, died of cancer last month at the age of 43, leaving the future of one of Britain’s most profitable privately held businesses suddenly uncertain.
The choice of Architect Capital is not arbitrary. The firm has deep expertise in financial services, which aligns neatly with OnlyFans’ ambitions to offer banking products to its creators, many of whom have long struggled to access basic financial services because of the nature of their work.
The numbers behind OnlyFans are, by any measure, staggering. The platform posted revenues of $1.4bn in the year to 30th November 2024, with a pre-tax profit of $684m, up four per cent on the prior year. Payments to creators totalled $7.2bn over the same period, a rise of nearly ten per cent. Radvinsky personally collected $701m in dividends from the business in 2024 alone, on top of more than $1bn in such payments he had already received. The platform, run through its parent company Felix International, hosts 4.6m creator accounts, with performers keeping 80 per cent of subscription proceeds and the platform pocketing the remaining 20 per cent. It has 377m fan accounts in total.
The current minority stake talks represent a notable scaling back of ambitions. In January, OnlyFans was reported to be in discussions with Architect about selling a majority stake of 60 per cent. Before that, the company had explored a sale to a consortium led by Forest Road Company, a Los Angeles-based investment firm. Neither deal materialised.
OnlyFans has built an enormously lucrative business on content that mainstream finance has long refused to touch. Now, with its owner gone and a $3bn valuation on the table, it is looking for the kind of respectable institutional backing that might finally persuade the banks to take its calls.
