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Philips doubles ad budget for kitchen appliances; appoints chef Ranveer Brar as ambassador

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NEW DELHI: Even as the advertising and promotions budget is being doubled from last year for its kitchen appliances category in India, Phillips India has taken on chef Ranveer Brar to promote its products.

 

In an interview with Indiantelevision.com, Philips India director marketing and business head – domestic appliances Gulbahar Taurani said that the increase in marketing budget had been done in view of the rate at which the kitchen appliances business for Philips India had been growing. “The growth at Philips India has been three to four times faster than the rate at which the kitchen appliances market is growing in India,” he said.

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Philips India will be taking a 360 degree approach to marketing the kitchen appliances products. “There will be television commercials, radio and print ads, outdoor hoardings and road shows, apart from social media and the digital space with interactive features,” Taurani informed.

 

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Speaking about taking on board Brar as the brand ambassador, Taurani said, “He is someone who knows about food and can communicate well to the women at home. His programme Thank God its Fryday season 2 presents the magic of Philips AirFryer, transforms the experience of fried food and makes it a guilt free indulgence, to consumers across India.”

 

Additionally Taurani was also of the opinion that Brar could encourage the Indian woman to cook easily and spend more time with the family. “Brar will help consumers draw a closer connect with the brand and its products, which enable Healthy Living. Philips India being a health and well-being company is the only brand that offers a cohesive, integrated and dedicated Healthy Living Portfolio,” he added.

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Some of the popular products from its Healthy Living Portfolio range are AirFryer, SoupMaker, Pre Clean Juicer and Food Steamer.

 

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Taurani said that the association with Brar was not just a simple endorsement agreement, “but a partnership between two like-minded entities that have joined hands together to empower consumers to get more out of their appliances. Together, we intend to provide our consumers with holistic solutions for their lifestyle nutritional needs.”

 

Talking about his association with Philips, Brar said, “From the time I was growing up, Philips as a brand always stood for reliability and cutting edge technology. I strongly believe that in terms of reliability, durability and being current Philips is, was and will always be the brand to look out for. Philips Kitchen Appliances offer a range of intelligent devices that are designed to help you stay healthy and eat whatever you want without the guilt and without worrying about taste. I am privileged to be representing the brand and the product range that I personally believe in.”

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Brands

Angel One Q4 profit surges 83 per cent to Rs 320cr

year net profit dips 22 per cent to Rs 915cr as revenue softens slightly to Rs 5,137cr.

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MUMBAI: Angel One has just earned its wings in style delivering a blockbuster Q4 that proves the brokerage giant is still flying high even in a cautious market. Standalone revenue from operations for the three months ended 31 March 2026 rose sharply to Rs 1,459cr, up from Rs 1,056cr a year ago. Total income stood at Rs 1,467cr. After all expenses, profit before tax came in at Rs 440cr, while net profit for the quarter surged 83 per cent to Rs 320cr (versus Rs 175cr last year). Basic EPS stood at Rs 3.52 and diluted at Rs 3.44.

For the full year ended 31 March 2026, revenue from operations was Rs 5,137cr compared with Rs 5,238cr in FY25. Total income reached Rs 5,152cr. Profit before tax was Rs 1,272cr, and net profit came in at Rs 915cr (down from Rs 1,172cr). Basic EPS was Rs 10.09 (from Rs 13.00) and diluted Rs 9.85 (from Rs 12.68).

Total comprehensive income for the quarter stood at Rs 321cr, while the full-year figure was Rs 913cr.

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The strong quarterly performance reflects robust growth in interest income (Rs 455cr) and fees & commission (Rs 1,000cr), even as the full-year numbers moderated amid a softer overall environment. Finance costs rose to Rs 134cr in Q4 (full year Rs 437cr), while employee benefits stood at Rs 244cr for the quarter (full year Rs 1,067cr).

In a year when many brokers felt the pinch of muted market activity, Angel One has delivered a sparkling Q4 that shows its core broking engine is firing on all cylinders. With the books now closed on FY26, the Mumbai-based player has once again demonstrated that consistent execution and a sharp focus on retail participation continue to pay rich dividends in India’s booming capital markets.

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