MAM
Percept Talent Management names Shailee Sanghvi as COO
MUMBAI: Percept Talent Management (PTM) has named Shailee Sanghvi as the new chief operating officer (COO). She will replace Vinita Bangard who decided to step down from the post citing personal problems.
Prior to the elevation, Sanghvi was PTM associate vice president and has been with the Percept Group since January 2003. As AVP, she handled the sales and marketing portfolio of corporates, along with the celebrity management and relationship management portfolios.
Said Shailee Sanghvi said, “I look forward to taking PTM to the next level in the coming years and establishing it not just as India‘s best but a global name in the field of talent management.”
Added Percept Limited joint managing director Shailendra Singh, “Shailee has abundant experience and exposure in the field of Talent marketing, and we are confident that PTM will grow even further under her able leadership.”
Talking about the future plans that PTM needs to meet and materialize, Singh said, “We have just launched three business verticals in PTM. The first business vertical will concentrate on creating intellectual properties (IP‘s) for talents. The second vertical is client servicing which involves creating a customized talent pool based on the client base. In other words, we become the AOR for clients and offer them exclusive and customized talent based on their specific requirements and identified brand synergies.”
“The third vertical is the traditional model of acquisitioning talents across all genres, and providing them with all aspects of exposure possible for a talent as well as managing their administrative paperwork, professional contracts, presence in the digital domain, merchandising, publishing, media tie-ups, below-the-line events, public relations and grooming, relationship management and endorsements,” he elaborated.
Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
