MAM
PepsiCo India makes a sweeping win at The ABBY Awards 2024
Mumbai: PepsiCo India, a company with a successful history of churning out award-winning campaigns across its food and beverage categories, has yet again made a mark in the marketing space by winning over 20 awards at the ABBY Awards held this year.
Gatorade won a total of 11 awards with four golds, five silvers and two bronzes across categories such as digital, technology, PR, etc. for its innovative Turf Finder Initiative, making it the brand with the highest number of awards.
Launched earlier this year, the initiative aims to foster a passion for sports amid the hustle and bustle of India’s metropolitan areas. The recognition at the ABBY Awards further highlights Gatorade’s commitment to encouraging active lifestyles and nurturing a love for sports in densely populated cities.
Meanwhile Lay’s bagged eight metals with three golds, two silvers and three bronzes in categories such as Green Award, Brand Activation and Promotion, Digital and so forth, for Smart Farm and the Biochar Project.
Commenting on the occasion, PepsiCo India spokesperson said, “We are immensely proud of the recognition that Gatorade and Lay’s have received at the ABBY Awards 2024. These accolades are a testament to our unwavering commitment to support the community through innovative initiatives. Gatorade Turf Finder, Lay’s Smart Farm and the Biochar Project exemplify our dedication to leveraging technology and creativity to make a positive impact in our communities. We look forward to continuing this journey of innovation and excellence, making meaningful contributions.”
MAM
Dish TV shareholders approve three independent directors
99.49 per cent vote of confidence strengthens board as company expands into connected TV, e-commerce and OTT.
MUMBAI: Dish TV has just been served a near-perfect vote of confidence and the shareholders have dished it out in style. Shareholders of the DTH operator have approved the appointment of three new Independent Directors with an overwhelming 99.49 per cent approval. The three appointees are Mr Arun Kumar Kapoor, Ms Heena Naishadh Bhatt and Mr Ashok Anant Paranjpe.
The strong mandate reflects continued investor faith in the company’s strategy, disciplined execution and long-term value creation. It comes as Dish TV focuses on stabilising its core DTH business while actively scaling new verticals connected TV platform VZY, B2B e-commerce ShopZop, and OTT service Watcho to build a more diversified and resilient growth trajectory.
Dish TV India Limited, CEO & executive director Manoj Dhobhal said, “We are encouraged by the shareholders’ approval of the appointment of the Independent Directors and sincerely thank them for their continued trust and confidence. The Board is already benefiting from the Directors’ collective experience, which will further sharpen strategic focus and support disciplined execution.”
With a fresh, strengthened board in place, Dish TV is well positioned to navigate the evolving media landscape. In a sector where every percentage point matters, a 99.49 per cent thumbs-up is the kind of ringing endorsement that suggests the company’s recipe for the future is already tasting right.
