MAM
Paytm Insider showcases ‘The Colour of Loss’, a play by Mohit Takalkar on its theatre IP – Front & Centre
“The Colour of Loss” directed by Mohit Takalkar and translated by Deborah Smith is ready to premiere with Front & Centre, Paytm Insider’s theatre initiative. Front & Centre aims to bring home the taste of theatre through digital experiences. The story highlights a complex mixture of pain, loss, despair, compassion, love, empathy, and forgiveness.
“The Colour of Loss” will premiere online on 2nd October. Tickets starting from Rs. 300 are available on Paytm Insider.
“The Colour of Loss” highlights what it means to remember someone who is no more. The play, originally written by the Booker prize winner Han Kang is a story of finding beauty in loss. The author reminisces with her sister through the lens of all things white – breast milk, swaddling bands, the baby’s rice cake-coloured skin, white dog, and sugar cubes.
The play is performed by the talented cast of Mrinmayee Godbole, Ipshita, Manasi Bhawalkar, and Dipti Mahadev as a part of the contemporary theatre group – Aasakta. “The Colour of Loss” is shot at THE BOX brought together by Ashish Mehta (production design), Saurabh Bhalerao (music), Vikrant Thakar (lighting design), Rashmi Rode (makeup), Hrishikesh Pujari and Suyog Deshpande (assistant direction), Ganesh Phuke (sound recordist), Nachiket Pendase (camera), and team TCOL, among others.
Over the past 17 years, Aasakta has had around 800 performances of more than 30 different plays in Marathi, Hindi and English. Its plays have been selected and performed at renowned places such as National School of Drama’s Bharat Rang Mahotsav and TIE’s Jashne Bachpan, Cairo International Festival for Experimental Theatre, Satellite Theatre
Festivals, Mahindra Excellence in Theatre Awards, Prithvi Theatre Festival, Ranga Shankara Theatre Festival, International Theatre Festival of Kerala.
“The urgency to do ‘something’ in the theatre had been building in lockdown. I was reluctant to explore the idea of theatre in these digital times. But a month and a half back, I wondered, ‘What’s the harm?’, since theatre for us has always been about exploring possibilities on stage? In such a time, new collaborations such as the Paytm Insider’s Front and Centre lends to create a meaningful association. Together we hope to create and explore aspects of theatre in this new avatar on stage and beyond.” said director Mohit Takalkar.
Speaking about the play, Varun Khare – Business Head, Live Entertainment (IPs & Partnerships) at Paytm Insider said, "We're extremely excited to host Aasakta's new play – The Colour of Loss, under Front & Center. The White Book is a difficult novel to describe under a specific genre but extremely fascinating. At Paytm Insider, we strive to give audiences a perfect digital venue to watch exceptional stories like these and I'm really looking forward to another stellar play by Mohit Takalkar."
For more details and to book the tickets, visit: https://insider.in/the-colour-of-loss-oct2-2020/event
MAM
TPREL launches Earth Day campaign promoting clean energy shift
Showcases 11.6 GW capacity, solar, wind, EV and microgrid solutions.
MUMBAI: The switch is no longer just on or off, it’s green or not. Tata Power Renewable Energy Limited has unveiled its Earth Day campaign, ‘Choose Power That Protects Earth’, using a visually striking narrative to push for wider adoption of clean and intelligent energy solutions. The campaign film uses a split-screen format to contrast two parallel realities, one dependent on conventional, resource-heavy energy systems, and the other powered by renewable alternatives. The storytelling spans industries, homes, mobility and rural communities, illustrating how everyday energy choices can shape long-term environmental outcomes.
Across scenarios, the campaign highlights the practical impact of renewable technologies. Industrial units grappling with power disruptions under traditional grids are juxtaposed with facilities supported by solar energy and Battery Energy Storage Systems (BESS), ensuring uninterrupted operations. Rural regions facing inconsistent supply are shown alongside decentralised microgrids improving access, while congested urban traffic is contrasted with cleaner electric mobility ecosystems.
The narrative extends beyond environmental messaging to underline operational and economic benefits. Rooftop solar installations, smart home energy systems and EV infrastructure are positioned as solutions that not only reduce emissions but also improve efficiency and lower costs, reinforcing the idea that sustainability and convenience can coexist.
The campaign also reflects the company’s scale in India’s clean energy landscape. TPREL has crossed 11.6 GW in renewable capacity, including 6.3 GW operational comprising 5.1 GW solar and 1.2 GW wind and 5.3 GW under various stages of implementation. Its solar EPC portfolio stands at over 16.7 GWp in utility-scale projects and more than 4.8 GWp across rooftop and distributed systems.
With this push, Tata Power Renewables is framing clean energy not just as a policy or industry agenda, but as a collective, everyday decision. Because in the end, the campaign suggests, the future isn’t powered by possibility, it’s powered by choice.
