MAM
Paytm deepens ties with Uber; will process card payments and provide financial services to driver partners
MUMBAI: Paytm, India’s largest payment gateway, has strengthened its partnership with Uber by adding credit & debit processing and will enable users to complete card transactions seamlessly.
This partnership will allow Uber to leverage the strength of Paytm’s card acquiring capabilities, in addition to the existing wallet integration to provide Riders with the best user experience.
Paytm’s Payments Bank, India’s biggest and only profitable payments bank, will also provide a range of services to Uber’s driver-partners under the Uber Care program such as savings accounts, zero-fee debit cards and significant cashback at Indian Oil, Paytm FASTags among others. To encourage drivers to conveniently open bank accounts and purchase and use Paytm FASTags, the Bank has set up over 12 camps at Uber’s Greenlight hubs across all major cities including Delhi-NCR, Bangalore, Mumbai Chennai, Hyderabad, Kolkata, Chandigarh, Pune, Ahmedabad and Guwahati.
Puneet Jain, Sr. Vice President at Paytm Payments Gateway said, “Uber and Paytm have been long-standing partners. We are extending this partnership to a full-stack payment gateway. This integration will benefit millions of Uber riders to make seamless instant payments from their cards which might be already saved on Paytm."
Nandini Maheshwari, Director, Business Development, Uber India & South Asia, said, “Paytm is a valued and trusted partner for Uber. Facilitating millions of trips weekly, our priority is always to provide exceptional customer service to our riders and a range of welfare benefits to our driver partners to maximize their earning potential. With the latest credit and debit card integration with Paytm, we hope to promote more digital transactions, reduce cash dependency on the platform and improve the country’s digital financial infrastructure.”
Paytm’s payment gateway has been the preferred service provider for India’s digital ecosystem and commands the leading market share. It allows businesses of all sizes to receive payments through different channels including email, SMS, and chat. Paytm’s bouquet of services includes several unique features, such as Payouts & Recurring payments, that address the needs of both B2B and B2C companies.
Brands
Mana Projects names Ranbir Kapoor brand ambassador amid rebranding
Bengaluru developer unveils new identity focused on design and nature.
MUMBAI: When real estate meets reel star power, the foundation for a new brand story is often laid brick by brick. Mana Projects, the Bengaluru based real estate developer, has appointed actor Ranbir Kapoor as its brand ambassador while unveiling a refreshed brand identity aimed at aligning the company with the evolving expectations of modern urban homebuyers.
The announcement marks a new phase for the developer, which has spent over two decades building residential communities in Bengaluru, particularly along emerging growth corridors such as Sarjapur Road.
The updated brand identity reflects the company’s emphasis on design led living and environmentally conscious development. According to the developer, the new positioning focuses on creating residential spaces where architecture, nature, engineering and lifestyle planning work together to shape meaningful living experiences.
Mana Projects chairman and managing director D. Kishore Reddy said the rebranding represents a natural progression as the company adapts to the expectations of a new generation of homeowners.
“This rebranding represents the natural evolution of Mana Projects as we align ourselves with the aspirations of a new generation of homeowners, particularly millennials who form the backbone of Bengaluru’s dynamic homebuyer community,” Reddy said.
He added that today’s buyers increasingly look beyond basic housing to spaces that combine design, sustainability and a strong sense of community.
“At Mana, our philosophy centres on creating homes where space is purposeful, design is intelligent, nature is respected and engineering ensures long term sustainability. Our association with Ranbir Kapoor reflects this new chapter as we continue to build communities that enable people to truly live brilliantly,” he said.
Kapoor, who has been associated with several lifestyle and consumer brands, said the partnership resonated with his own understanding of what makes a home meaningful.
“A home is one of the most meaningful investments people make in their lives, and it should reflect comfort, warmth and a sense of belonging,” Kapoor said.
“What impressed me about Mana Projects is the brilliance of their thought, the way design, nature and functionality come together to enhance everyday living. I’m delighted to be associated with Mana Projects as they continue to create homes that inspire modern urban families to truly live brilliantly.”
The collaboration will be introduced through a large scale integrated campaign spanning digital platforms, outdoor media and experiential activations, making it one of the developer’s most prominent branding initiatives in recent years.
Founded in Bengaluru, Mana Projects has built a portfolio of residential developments that emphasise thoughtful architecture, amenity rich neighbourhoods and environmentally sensitive planning. The company’s projects often integrate open spaces, green landscapes and energy efficient engineering to support sustainable urban living.
With Bengaluru continuing to attract young professionals and technology workers, the developer believes the city’s housing market is increasingly being shaped by buyers seeking well planned communities that balance functionality with quality of life.
Looking ahead, Mana Projects plans to expand its presence across the city by developing future ready residential projects designed to accommodate emerging lifestyle trends such as hybrid work culture, community driven living and multigenerational households.
By combining a refreshed brand identity with a high profile ambassador, the company hopes to strengthen its position in Bengaluru’s competitive real estate market while appealing to a new generation of homeowners seeking homes that blend design, nature and modern living.
