Brands
Park+ unveils its refreshed logo to reflect its new brand identity Young, Agile & Ambitious
Mumbai: Park+ a super app for car owners, has unveiled its refreshed logo, mirroring the three cornerstones of its new brand identity- Young, agile & ambitious. The new color palette and design add a powerful new dimension to Park+’s brand persona.
Commenting on the development, Park+ founder & CEO Amit Lakhotia said, “2023 has been a stellar year for us so far, we closed our series C round, grew to over 700+ employees and expanded our footprints to over 50+ cities across India. As part of our evolving nature, we have refreshed our brand logo to reflect our ambitions. As a young, agile, and ambitious brand, we wanted our logo to reflect these qualities. Our refreshed identity reflects all three attributes. We are a young brand- only five years old. We are an agile brand- always on the lookout for a business problem we can solve. We are an ambitious brand- always pushing the envelope to create new milestones. The new refreshed Park+ is just the beginning, 2023 has more in store for all of us.”
Park+ took up car owners’ problems, which no one was ready or willing to solve- such as finding a parking spot, tracking challans, recharging FASTag, renewing insurance, car cleaning, car maintenance and made these services effortless. Park+ app went live in 2019 and today hosts India’s largest community of car owners – 80 lakh and is the best rated app in its category with a 4.6 rating. Park+ is at the heart of the car ownership ecosystem, partnering with core service providers including- Auto OEMs, EV OEMs, car insurers, after sales service providers, maintenance providers, car dealers and banks to serve the end user in a seamless manner.
Key Park+ milestones:
- Gurugram headquartered with 700+ employees across India
- Present in over 50+ Indian cities
- Recognized by LinkedIn as one of the top startups in India 2022
- Recognized by Forbes asia in their top 50 startups list 2022
- The most used ‘Car App” in India (max transactions)
- The largest car cleaning service provider in India
- The largest EV charger installers in India
- The largest discoverable parking slot inventory in India
- The largest access control player in India (residential/corporate parks)
- The largest (PV) FASTag distributor in India
Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
