MAM
Parag Milk Foods appoints Subhodeep Roy as chief business officer to steer next phase of growth
MUMBAI: Parag Milk Foods Ltd., one of India’s leading dairy and nutrition brands, has named Subhodeep Roy as its new chief business officer, signalling a strategic leadership shift to sharpen revenue focus and accelerate growth.
Roy brings over 18 years of experience across India’s FMCG ecosystem, having worked with stalwarts such as Britannia, Cadbury, Godrej Consumer Products, Tata Consumer Products, and most recently, Dabur India Ltd. Known for his ability to integrate trade strategy with customer-first execution, he is expected to play a pivotal role in deepening Parag’s market reach.
In his new role, Roy will spearhead business growth initiatives, drive execution excellence, and focus on expanding key categories. His leadership mantra-People, Process, Profit-is in line with Parag’s culture of innovation and impact-led scale.
“We are delighted to welcome Subhodeep to the Parag family”, said Parag Milk Foods ED Akshali Shah. “His entrepreneurial mindset and deep understanding of trade and business dynamics will play a pivotal role as we scale up and deepen our market reach”.
Aligned with Parag’s vision to deliver quality nutrition to every Indian household, Roy’s coaching-led approach empowers frontline teams to lead innovation at the ground level—a move expected to bolster agility in a fast-changing retail landscape.
Roy’s appointment comes at a time when Parag Milk Foods is actively looking to solidify its positioning in the premium nutrition segment, scale distribution networks, and explore adjacencies in health and wellness through its core dairy portfolio.
With him at the helm of business strategy, the company looks poised to navigate the evolving FMCG terrain with renewed focus and sharper execution.
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Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
