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Paisabazaar banks on bonds & FDs with new wealth management foray

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MUMBAI: Paisabazaar, one of India’s largest consumer credit marketplace, has taken a bold step into wealth management by launching fixed deposits (FDs) and corporate bonds on its platform.

Best known as the go-to hub for free credit scores and loans, the fintech giant now wants to be the one-stop shop for all things money. “Our vision is to be a lifelong financial partner by offering a full suite of borrowing, saving and investment options,” said Paisabazaar, ceo, Santosh Agarwal.

The move comes on the heels of PB Money, Paisabazaar’s personal finance management tool built on the account aggregator framework. With the latest launch, the platform promises retail investors a digital-first, transparent experience to compare, choose and book investment products, all from the comfort of their phones.

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FDs from players like Bajaj Finance, Suryoday Bank, Shivalik SF Bank, Slice SF Bank, Utkarsh SF Bank, Shriram Finance and South Indian Bank are now live on the app. Meanwhile, corporate bonds, powered by SEBI-regulated Grip Invest are being pitched as a high-yield alternative, with potential returns of up to 13.25 per cent, and investments starting as low as Rs 1,000.

Investors can filter bonds by yield, credit rating and ticket size, and even access SEBI-registered analysts’ curated advice on theme-based portfolios. The aim: to make fixed income appealing again.

Long term, Paisabazaar plans to balance its credit engine with savings and investment offerings, while targeting underserved and ‘new-to-credit’ segments. The company believes its data-led approach will deepen customer engagement and build a resilient, diversified model.
 

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Origen Realty names Preeti Rai as president- sales & strategy

Veteran hire signals push into Gurugram market with growth ambitions

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GURUGRAM: Origen Realty has appointed Preeti Rai as president for sales and strategy, as the company gears up to enter the competitive Gurugram property market.

The move brings in a seasoned industry hand with over two decades of experience across residential and commercial real estate. In her new role, she will lead the company’s sales operations and go-to-market strategy, with a focus on building a strong foothold in Gurugram and driving early momentum.

Origen Realty management said the appointment marks a key milestone in its expansion plans. Origen Realty management said the hire will help sharpen execution and strengthen the company’s sales-led growth strategy as it steps into a new market.

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Preeti Rai said, “I look forward to being part of Origen Realty at a pivotal stage in its journey and contributing to building a strong presence in the Gurugram market.”

Before joining Origen Realty, she served as senior vice president for sales and marketing at Elan Group. Her career also includes stints at major developers such as DLF Universal Ltd, Today Homes and Infrastructure, Paras Buildtech Pvt Ltd and Ambience Infrastructure Ltd, where she built expertise across channel sales, leasing, and end-to-end deal execution.

Known for her focus on strategy and team leadership, Rai is expected to play a central role in shaping Origen Realty’s market positioning and sales ecosystem in the region.

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As Gurugram’s real estate market continues to attract fresh investments and new entrants, Origen Realty’s latest leadership hire signals its intent to compete with a clear, sales-driven playbook.

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