MAM
OPG Mobility amps up leadership horsepower to power India’s EV charge
MUMBAI: OPG Mobility, formerly known as Okaya EV, has hit the accelerator on leadership expansion with three heavyweight appointments aimed at supercharging its presence across the solar, battery, and commercial EV sectors.
Raushan Kumar, Sandeep Mathur, and Amit Kumar Gupta have joined the company in senior roles across its Mtekpower and Ottoopg three wheeler divisions. The move signals OPG Mobility’s bid to ramp up its innovation engine and strengthen market penetration as India’s EV revolution picks up pace.
With more than 30 years of experience, Raushan steps in as EVP & sales head for Solar System Solutions at Mtekpower. Known for his stints at Havells Solar, Kirloskar, and Livguard, Kumar will drive strategy and distribution in the solar vertical.
Joining him at Mtekpower is Sandeep Mathur, who takes over as VP & sales head for inverter & battery businesses. With over three decades at firms like Microtek and Okaya, Mathur will spearhead product development and go-to-market plans.
On the 3-wheeler front, Amit Kumar Gupta will steer sales strategy as associate vice president for Ottoopg. His 26 years in the automotive sector—including tenures at Tata Motors, Mahindra, and Greaves Electric Mobility—bring deep insights to commercial EV operations.
“At OPG Mobility, on behalf of the top management, I warmly welcome not just leaders, but catalysts of transformation who fuel our vision for the future of mobility. We are proud to have Raushan Kumar, Sandeep Mathur, and Amit Kumar Gupta join our leadership team, each bringing strategic depth, proven expertise, and the drive to lead with purpose”, said CHRO Anand Amrit Raj.
Kumar shared, “I am honoured to be part of OPG Mobility during a defining phase of growth in the EV and Energy Solutions Sector. With the industry witnessing rapid evolution, I look forward to applying my experience to strengthen Mtekpower’s sales and distribution strategy, build robust channel partnerships and unlock scalable growth opportunities”.
Gupta noted, “Joining OPG Mobility at this transformative time is an exciting opportunity. The company’s vision of delivering inclusive and innovative electric mobility solutions aligns strongly with my commitment to customer-centric growth and strategic market expansion”.
Mathur added, “It’s a privilege to join OPG Mobility at such a pivotal stage in its journey. The opportunity to drive innovation and scale product offerings within the growing EV and energy solutions market is a challenge I look forward to”.
Together, the trio is expected to sharpen OPG Mobility’s competitive edge and amplify its mission of delivering scalable, high-performance EV solutions rooted in innovation and market responsiveness.
AD Agencies
Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
