MAM
Oakter launches smart meter for efficient energy management
Mumbai: Oakter, a leading provider of innovative consumer electronics has announced the launch of OAKMETER, a state-of-the-art Smart Energy Meter designed to revolutionize energy consumption management.
Unlike traditional meters, Oakter’s Smart Meter employs advanced technologies such as Advanced Metering Infrastructure, real-time data analytics, and Internet of Things (IoT) capabilities. This enables two-way communication with the utility’s server via internet connectivity, facilitating seamless detection of tampering, real-time data transmission at intervals as frequent as every 15 or 30 minutes, outage identification and visibility of energy consumption on mobile devices. These features result in reduced manual intervention, increased operational efficiency, minimized error, and substantial cost savings for both consumers and utilities.
Commenting on the idea behind making this Smart Meter, Oakter CEO Shishir Gupta commented, “Sustainable energy is a primary need for our planet in current times. While India’s current capacity to produce more electricity than total demand is a positive development, coupled with the increasing deployment of renewable energy, there is still progress to be made. The big issue right now is losses in distribution, which can be attributed to power thefts, corruption, and inefficient infrastructure. Smart Meters are the solution to this problem by providing real-time visibility of distribution and consumption across the country. Hence the Indian government has launched the Revamped Distribution Sector Scheme (RDSS) to replace all energy meters with smart energy meters. Oakter’s competence in development and manufacturing of smart IoT devices is perfectly suited to manufacture high-quality smart energy meters in large quantities. Therefore, we have set up a manufacturing unit to produce 10 Lakh Smart Energy Meters per Month. We have made these investments and built these capacities to support the government initiative and mandate given to private industry.”
Oakter’s Smart Meters have undergone rigorous testing in the company’s NABL-certified lab to ensure peak functionality, surpassing the accuracy of traditional Class 1 meters. Designed to meet the specifications of all utilities across the country, these meters leverage Oakter’s expertise in deploying over two crore IoT devices in the market. With 4G connectivity, low latency, and optimized communication protocols, Oakter has set a new standard in smart meter technology.
OAKMETER is a high-quality Smart Meter that meets stringent quality standards, including BIS (ISI Mark as per IS16444 standard), CE Certified, RoHS, CBIP 325 Certified for Tamper Protection, CMMI level three certified, and ISO compliant.
OAKMETER is a business-to-business (B2B) product supplied directly to utilities, with Oakter providing a 10-year warranty on all products. The typical contract for Smart Meters includes installation, support, and finance based on the DBFOOT (Design-Build Finance-Own-Operate-Transfer) Model, with contracts awarded at INR 8K to 10K per meter. With the launch of this product, Oakter reinforces its commitment to revolutionizing the consumer electronics space, offering a diverse range of products tailored for the Indian market.
MAM
Sleepwell unveils nationwide sleep study on World Sleep Day
79 per cent use screens before bed, 36 per cent of 18–25-year-olds sleep ≤5 hours.
MUMBAI: Sleepwell just dropped the pillow truth bomb because when India’s sleeping less and scrolling more, even the mattress wants to stage an intervention. On World Sleep Day 2026, Sleepwell released its nationwide Sleep Study, painting a stark picture of India’s escalating sleep crisis. The findings show that 79% of Indians use screens right before bed, fuelling restless nights and drowsy days. Alarmingly, 36% of young adults aged 18–25 sleep five hours or less making them the country’s most sleep-deprived group.
The study also busts the myth of “catch-up sleep”, 65% of respondents actually sleep even later on weekends, pointing to increasingly irregular patterns that spill fatigue into the working week. Mattress discomfort emerged as a frequently overlooked culprit behind late-night wake-ups and constant leak-anxiety checks.
To drive the message home, Sleepwell’s CMO Puneet Gulati appeared on Zee Business, stressing that quality sleep isn’t a luxury, it’s foundational health. He highlighted how the right mattress can transform restless nights into restorative ones.
The brand doubled down with clever late-night activations, partnering with a quick-commerce platform to serve contextual ads between 11 pm and 3 am, gently nudging bleary-eyed scrollers to consider mattress discomfort as the reason they’re still awake and pointing them to the nearest Sleepwell store. Digital influencers and creators also shared relatable stories of how poor sleep fuels impulsive late-night behaviour.
In a nation that celebrates hustle but quietly pays for it in lost rest, Sleepwell isn’t just selling mattresses, it’s selling the radical idea that sometimes the bravest thing you can do is close your eyes and actually sleep well.
