MAM
NRS 2005 findings to be released on 8 June
MUMBAI: The National Readership Survey (NRS) 2005, the world’s largest readership study covering 2,61,000 respondents has been completed and the findings of the same will be released on 8 June in Mumbai.
The NRS 2005 is the only readership survey to provide a triple assurance for reliable readership estimates in terms of stronger management control at NRSC by appointing a full time research professional at NRSC, an expert technical adviser and a leading audit firm – Ernst & Young to conduct independent quality checks on execution of NRS 2005.
Also, in order to ensure accountability, a single research agency – AC Nielsen conducted the study. Significant improvements in design and methodology has been made to yield more robust readership estimates.
The significant features of NRS 2005 are:
Increase in sample size by 32 per cent,
Increase of over 120 per cent in the number of locations
For the first time in any survey of this kind, all 536 districts in 24 states are covered,
5412 villages covered,
Each household has been selected randomly from electoral roll, not just cluster-heads,
100 per cent dedicated team of the research agency has been deployed to supervise the entire project,
Quality checks by reputed external audit firm.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
