Ad Campaigns
Nordgreen celebrates the spirit of togetherness in its latest Ad campaign
Nordgreen has unveiled its latest ad campaign, “In moments of togetherness, time becomes a gift.” Set in the warm ambiance of a bustling café, the campaign showcases a group of friends gathering to celebrate a significant occasion, highlighting the true essence of shared moments and lasting connections.
This campaign emphasizes that time transcends the mere counting of hours and minutes; it is fundamentally about the precious moments spent with loved ones. The narrative is beautifully woven around the personal interactions among friends and the heartfelt exchange of a Nordgreen watch, symbolizing the cherished bonds of friendship and family.
Riveram India Pvt. Ltd. serves as the exclusive distributor of Nordgreen watches in India also through all the leading e-commer,e platforms like Tata Cliq Luxury, Myntra, AJIO, Nykaa, Amazon, Flipkart and also through their official website.
“We are excited to launch a campaign that deeply resonates with our core values of connection and timeless elegance,” said Riveram India co-founder Sana Khan. “This film is a homage to all those moments that build enduring relationships and celebrate the joy of togetherness.”
The campaign features Miss Universe 2021, Harnaaz Kaur Sandhu, who embodies Nordgreen’s principles of elegance and meaningful storytelling. “Collaborating with Nordgreen is an opportunity to endorse more than a brand—it’s a chance to propagate a belief in the importance of cherished moments,” stated Harnaaz. “This campaign holds a special place in my heart as it beautifully captures the essence of shared experiences and enduring memories.”
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
