MAM
Nissan India names Mohan Wilson as the new director of marketing
Mumbai: Nissan India has appointed Mohan Wilson as director marketing, product & customer experience, for business transformation for the India market. Mohan Wilson replaces Sriram Padmanabhan and has taken over the position effective 1 July 2022.
Sriram Padmanabhan, who has overseen the successful launch of the Nissan Magnite in India as director marketing, product & customer experience has been appointed director marketing, product & customer experience for Nissan Motor Australia, the company announced. In this newly created role, Padmanabhan will report to Adam Paterson, managing director Nissan Australia and will be based in Australia.
Wilson has worked across geographies in Japan, HongKong, Germany and India with cross functional experience of over 20 years in sales and marketing with expertise in areas of brand building, marcom, product marketing, customer experience, corporate strategy and data driven marketing. Prior to this, Wilson was head of global marketing planning at Nissan Motor Corporation’s premium car brand INFINITI at Global HQ in Japan and was a part of new model launch introductions for INFINITI globally with all-new QX60 & QX55.
Mohan Wilson in his role will report to Nissan Motor India managing director Rakesh Srivastava, and will be based in Chennai. He will focus on the transformation of the business on future product strategy for India, build a strong brand with a focus on customer experience and will leverage his experience gained at Nissan Motor Corporation’s Global HQ office in Yokohama, Japan.
On this announcement, Srivastava commented, “Sriram has been an asset for Nissan India with a strong contribution towards the successful launch of big, bold, beautiful Nissan Magnite under Nissan Next with Nissan Magnite generating a tremendous customer response with over one lakh bookings and receipt of the Global Nissan President’s Award. We welcome Mohan Wilson to Nissan Motor India, his global exposure on premium cars would be key to build the Nissan brand with focus on customer experience on Nissan NEXT transformation.“
Brands
Estée Lauder to shed 10,000 jobs as new boss bets on digital shift
The cosmetics giant raises its profit outlook but stays silent on a possible merger with Spain’s Puig, as job cuts deepen and a three-year sales slump weighs on the turnaround
NEW YORK: Stéphane de La Faverie is not done cutting. Estée Lauder announced on Friday that it plans to eliminate as many as 3,000 additional jobs, taking its total redundancy programme to as many as 10,000 roles, up from a previous target of 7,000 announced a year ago. The company, which owns La Mer, The Ordinary, Tom Ford, and Aveda, employs roughly 57,000 people worldwide. The mathematics of what is now being contemplated is stark.
The fresh round of cuts is expected to generate a further $200 million in savings, bringing the total annual savings from the programme to as much as $1.2 billion before taxes. That money, De La Faverie has made clear, will be ploughed back into the turnaround.
A CEO in a hurry
De La Faverie, who took the helm in January 2025, inherited a company that had endured three consecutive years of annual sales declines. His response has been to move fast and cut deep. A significant portion of the latest redundancies reflects his push to reduce headcount at US department stores, long a cornerstone of Estée Lauder’s distribution model but now a channel in structural decline. In their place, he is accelerating the shift toward faster-growing online platforms, including Amazon.com and TikTok Shop, a pivot that is reshaping not just where Estée Lauder sells but how it thinks about its customers.
The numbers are moving in the right direction
Despite the pain, there are signs the medicine is working. Estée Lauder raised its profit outlook for the remainder of the fiscal year, guiding for adjusted earnings per share in the range of $2.35 to $2.45, above analyst estimates and a notable step up from the $2.05 to $2.25 range it had guided for in February. Organic net sales growth is expected to come in at 3 per cent, the company said, at the high end of the range it set out in February.
The share price tells a mixed story. After De La Faverie took charge, the stock surged nearly 60 per cent, buoyed by investor optimism that a longtime company insider could finally arrest the decline. But 2026 has been rougher: the shares have fallen 27 per cent this year, weighed down by disappointing February results and the overhang of unresolved merger talks with Spanish beauty giant Puig Brands SA. The company gave no additional details about those discussions on Friday, leaving the market to guess.
Silence on Puig
The proposed tie-up with Puig remains the most consequential unknown hanging over Estée Lauder. A deal with the Barcelona-based group, which owns brands including Carolina Herrera and Rabanne, would reshape the global luxury beauty landscape. But with nothing new to say and a turnaround still very much in progress, De La Faverie is asking investors to trust the process.
Three years of sales declines, 10,000 job cuts, and a merger that may or may not happen. At Estée Lauder, the overhaul has barely started.
