Nielsen Company launches certificate course in marketing research

MUMBAI: The Nielsen Company has partnered with Northpoint Centre of Learning has launched a ‘Certificate Course in Marketing Research‘ at the post graduate level.
 
The course offers an intensive 11-month certificate programme with the first batch commencing in June 2010. The course will be a mix of theory sessions, which will be held at the Northpoint campus at Khandala, and extensive hands-on projects and internships with The Nielsen Company. 
 
Industry professionals from Nielsen and other reputed companies will share knowledge through guest lecture sessions. On successful completion of the course, students will have the opportunity for placement with The Nielsen Company across Asia Pacific, India, Middle East, and Africa. 
 
Said The Nielsen Company South Asia MD Partha Rakshit, “While the MBA courses impart a basic knowledge of marketing research, this programme will bring in the rigor of specialised training in marketing research.”