MAM
Neeta Lulla unveils new collection Nisshk
Mumbai: Neeta Lulla, a household name in the fashion industry, a name that needs no introduction has once again left an indelible mark in the world of fashion with the launch of her new collection “NISSHK” by House of Neeta Lulla at the recent fashion show. Hitting the ramp was the ever-glamorous Rani Ko-HE-Nur also known as Sushant Divgikr, with the elegant Shanaya Kapoor turning heads as the showstopper.
In the new collection “NISSHK”, the visionary designer Neeta Lulla encapsulates the essence of timeless elegance that seamlessly fuses traditional Indian aesthetics with modern twists. Drawing inspiration from the Edwardian era, the collection features a seamless blend of vintage laces, brocades, and broderie, with whimsical ruffles and dreamy fabrics paired with a vibrant palette of summer colours and hues of pastel, the collection resonates with the romantic spirit of the modern woman. The fashion show witnessed palpable energy with the presence of A-list personalities from the fashion and entertainment industry. Along the front rows were Ankita Lokhande, Manasi Scott, Luv Sinha, Preeti Jhangiani, Parvin Dabas, Aditi Govitrikar and Arunoday Singh. The beautiful and stylish Shanaya Kapoor with her effortless charisma was seen strutting in style, representing the new generation bride with grace, a pure vision to behold. The collection showcased a carefully curated collection of pieces perfectly capturing the essence of the modern bride, making it a memorable affair indeed.
As the curtains rose, Sushant Digvijekar graced the stage, wowed the audience by serenading them with the timeless melody ‘Taal Se Taal’ from the iconic 90s movie ‘Taal donning a stunning green sequined couture gown by Neeta Lulla.
But the spectacle didn’t end there. The anticipation reached its peak as Shanaya Kapoor took the spotlight as the showstopper, adorned in an elegant ivory gown, crafted from delicate Tulle fabric, boasting a sophisticated silhouette featuring a corset-inspired bust and a gracefully straight-fit skirt. The corset features intricate cut-outs and is lavishly embellished with shimmering sequins, katdana detailing, and sparkling crystals, exuding opulence and grace. This exquisite gown comes with a price tag of Rs 175,000.
Shanaya embraced a minimalist approach with her accessories, allowing the shimmering gown to take centre stage. She opted for delicate diamond earrings, a diamond handcuff, and high-block heels adorned with rhinestones. Talking about her makeup, the actress perfectly complemented the allure of her gown, with softly done eyes, defined brows, mascara-coated lashes, and contoured cheeks enhanced by a touch of blush. A nude lipstick completed the look, exuding sophistication and timeless charm.
Neeta Lulla talking about the success of her fashion show, “I’m thrilled to share this new collection with the world. “NISSHK” by House Of Neeta Lulla has always been about celebrating tradition with an effortless blend of modernity. I wanted to create pieces that empower the modern bride- or any woman for that matter to embrace their unique style and make them stand out with unapologetic confidence.”
In conclusion, ‘NISSHK is more than just a collection; it is an experience that invites you to immerse yourself in the beauty of classic romance, reimagined for today’s modern woman, the collection stands as a testament to Neeta Lulla’s enduring legacy and her ability to create captivating fashion that transcends time.
MAM
VML India lands two finalist spots at Cairns Hatchlings 2026
The Mumbai agency is back in Australia with two teams, a UN brief and 24 hours to impress
MUMBAI: VML India is heading to Australia again. The Mumbai-based creative agency has secured two finalist spots at the Cairns Hatchlings 2026 competition, one in the Audio category and one in Design, making it the only Indian agency to have reached the finals in both editions of the contest since its launch in 2025.
Four people will make the trip. Senior copywriter Shilpi Dey and senior art director Raj Thakkar will compete in Audio. Art directors Shabbir and Shruti Negi will go head-to-head with the world’s best in Design. The finals take place at the Cairns Convention Centre from 13th May, culminating in an awards ceremony on 15th May.
The work that got them there is worth examining. For the Audio category, Dey and Thakkar tackled a brief for LIVE LIKE MMAD with a campaign called Inner Voice, Interrupted. Using spatial audio techniques, the campaign recreates the overwhelming self-doubt that descends after a long workday, physically panning negative thoughts left and right before cutting the noise entirely to reveal a confident inner voice. Strategically targeted at commuters via Spotify during evening rush hours, the campaign reframes the hours after work as an opportunity for personal growth and charitable action.
For the Design category, Shabbir and Negi worked on a brief for Canteen’s Bandanna Day, a campaign highlighting how cancer pushes teenagers out of their own defining moments. Using a pixelated design language to create stark contrast between a blurred world of isolation and a focused world of connection, the campaign, titled The Flipside of Cancer, shows teenagers fading into the background of birthdays, skateparks and school proms. As a Canteen bandanna appears, the blur flips and the teenager snaps back into sharp focus.
Kalpesh Patankar, group chief creative officer of VML India, made no attempt to disguise his satisfaction. “We are immensely proud to see our teams consistently excel on the Cairns Hatchlings platform since its inception,” he said. “They have masterfully tackled challenging briefs across diverse categories, demonstrating both layered storytelling and a unique creative approach. This exceptional teamwork is truly inspiring.”
Dey and Thakkar, returning to the finals after last year’s run, were candid about the demands of the audio medium. “It’s one of the most demanding mediums, where we only have a few seconds to capture a listener’s world with sound alone, so absolute clarity is essential,” they said. “The true measure of creative work is its ability to create positive change, and our audio submission was made to help those who need it most while encouraging people to silence the inner voices that hold them back.”
Shabbir and Negi, competing in Design for the first time, described the experience as “a completely different beast.” “We see it as an opportunity to showcase our expertise, raise the bar, and challenge ourselves in new ways, while also learning from creative minds from across the globe,” they said.
In Australia, the four finalists will face a live 24-hour brief from the United Nations before presenting in a live pitch session. Twenty-four hours, one brief, one shot. VML India has been here before. It knows exactly what is at stake.
