Brands
NDTV-Dettol Banega Swachh India awarded at ISC-FICCI
MUMBAI: NDTV was awarded the ‘Media for Sanitation’ award at the ISC-FICCI Sanitation Awards held on 27 April, at FICCI in New Delhi. The India Sanitation Coalition, in collaboration with FICCI, has constituted the ISC-FICCI Sanitation Awards, aimed at identifying and recognizing the efforts of various stakeholders, across the whole sanitation value chain of Build-Use-Maintain-Treat. The award was given to NDTV for its flagship campaign on sanitation i.e. the Banega Swachh India Campaign that was launched in September 2014 with Dettol.
Congratulating NDTV, India Sanitation Coalition chair Naina Lal Kidwai said, “With good reason, NDTV has been recognised in the ISC-FICCI Sanitation Awards 2017 in the media category. The various campaigns and series run by NDTV have been revolutionary in helping create a citizen’s movement around sanitation, bringing in celebrities and engaging citizens. I have seen the campaign blossom over the years, and am pleased to see the impact that it has had on creating behavioral change on a large scale. I wish NDTV continued success for their visionary work.”
The awards were given away by Union Railway Minister Suresh Prabhu, and received by COOs of Special Projects, NDTV, Priyanka Kaul & Aditi Singh Bhatnagar. The awards jury was chaired by the eminent scientist and Padma Vibhushan awardee Dr. R.A. Mashelkar. Kaul said, ‘Social campaigns are in NDTV’s DNA and we are extremely proud of the work we do. Sanitation is a cause very close to our hearts and we are grateful to the prime minister Modi for making it a national agenda.”
NDTV has always believed that media has the power to become voice of the people and bring about change. It has been pioneering social campaigns since 2008 with the Special Projects division. The ISC Compendium on Corporate Initiatives in Sanitation released at the event with the case study on ‘Banega Swachh India’ case study, also features NDTV’s partnership on the ‘Support My School’ campaign that was started with Coca-Cola in 2011 and revitalized 1000 schools over three seasons by providing them with basic facilities like access to proper sanitation & water and NDTV’s association with Mahindra & Mahindra’s efforts towards ‘Swachh Vidyalaya Swachh Bharat Abhiyan’ under which over 4500 toilets have been built across 11 states till now.
Brands
UK’s OnlyFans seeks US investor at $3bn valuation after owner’s death
The adult video platform is seeking stability after the death of its billionaire owner
LONDON: OnlyFans is looking for a new partner. The London-based adult video platform is in advanced talks to sell a minority stake of less than 20 per cent to Architect Capital, a San Francisco-based investment firm, in a deal that would value the business at more than $3bn (£2.2bn).
The move is driven by an urgent need for stability. Leonid Radvinsky, the Ukrainian-American billionaire who owned OnlyFans, died of cancer last month at the age of 43, leaving the future of one of Britain’s most profitable privately held businesses suddenly uncertain.
The choice of Architect Capital is not arbitrary. The firm has deep expertise in financial services, which aligns neatly with OnlyFans’ ambitions to offer banking products to its creators, many of whom have long struggled to access basic financial services because of the nature of their work.
The numbers behind OnlyFans are, by any measure, staggering. The platform posted revenues of $1.4bn in the year to 30th November 2024, with a pre-tax profit of $684m, up four per cent on the prior year. Payments to creators totalled $7.2bn over the same period, a rise of nearly ten per cent. Radvinsky personally collected $701m in dividends from the business in 2024 alone, on top of more than $1bn in such payments he had already received. The platform, run through its parent company Felix International, hosts 4.6m creator accounts, with performers keeping 80 per cent of subscription proceeds and the platform pocketing the remaining 20 per cent. It has 377m fan accounts in total.
The current minority stake talks represent a notable scaling back of ambitions. In January, OnlyFans was reported to be in discussions with Architect about selling a majority stake of 60 per cent. Before that, the company had explored a sale to a consortium led by Forest Road Company, a Los Angeles-based investment firm. Neither deal materialised.
OnlyFans has built an enormously lucrative business on content that mainstream finance has long refused to touch. Now, with its owner gone and a $3bn valuation on the table, it is looking for the kind of respectable institutional backing that might finally persuade the banks to take its calls.
