MAM
Nargis Dutt Foundation launches ‘Cancer is Curable’ campaign
MUMBAI: On World Cancer Day, Nargis Dutt Foundation hosted an event, launching a campaign to spread awareness and minimize the fear attached with ‘Cancer’. The event witnessed the presence of globally renowned oncologists like Dr. Shripad Banavali, Dr. Jyoti Bajpai, and Dr. Shylasree TS from Tata Memorial Hospital for a knowledge exchange laying emphasis on early diagnosis & timely treatment, at the Carter Road Amphitheatre, Bandra West.
The event saw some prominent personalities like young Ayan Hashmi and Bollywood celebrity Sonali Bendre coming together, to share their journey about courageously overcoming their battle with cancer. Shaimak Davar’s dance troupe VICTORY ARTS FOUNDATION along with Som Prem and Gracenotes’ musical performances created a scintillating experience for the guests.
Speaking at the event, the Trustee of the Nargis Dutt Foundation, Priya Dutt said, “We are tirelessly working to offer the best cancer care & diagnosis facilities to the less fortunate people. Our mission is to enrich their lives by imparting hope and courage to them and their families. I urge cancer patients and their families to stand strong.”
Nargis Dutt Foundation has been working passionately in the areas of Health and Education. From spreading cancer awareness and knowledge, to organizing free screening camps in rural regions of our country, NDF is financially and holistically supporting needy cancer patients with their treatment especially in Tata Memorial Hospital and also equipping rural hospitals with medical diagnostic equipments. Moreover, NDF has collaborated with Apollo Hospital, Tata Memorial, NM Medical & Asian Cancer Institute for excellence to offer cancer screening packages wherein the patients can register themselves to avail the service benefits. Besides this attractive insurance packages specific to cancer is available through LIC & HDFC Argo.
The vision and life of the founder Sunil Dutt and a strong visionary Late Smt. Nargis Dutt Ji and Nargis Dutt Foundation is to reach out to all those in need, irrespective of their caste, creed, and religion and work towards improving their quality life & enabling them with facilities to lead a comfortable life.
Brands
Ascenta elevates Adheip Bakshi to sales director amid growth push
Move aligns with expansion plans and flagship Basalt Hills development
MUMBAI: Ascenta has elevated its co-founder Adheip Bakshi to the role of sales director, signalling a sharper focus on scaling operations and expanding its market footprint.
Bakshi, who has been instrumental in shaping the company’s sales and marketing strategy since its early days, brings over a decade of experience in real estate sales and operational planning. He has played a central role in building Ascenta’s channel network and refining its go-to-market approach.
The leadership move comes as the company gears up for its next phase of growth, anchored by Basalt Hills, a 20-acre low-density villa estate positioned within the emerging Mumbai 3.0 corridor. Designed as a hospitality-led, lifestyle-focused community, the project combines serviced plots, bespoke villas and curated infrastructure within a natural basalt landscape.
Speaking on his new role, Bakshi said, “I’m excited to take on this role at a pivotal stage in Ascenta’s journey. Our focus remains on building a disciplined, channel-driven sales ecosystem while aligning closely with evolving buyer expectations for lifestyle-oriented developments. Basalt Hills is a strong reflection of this direction, and we aim to scale thoughtfully while maintaining the integrity of the product and experience.”
Commenting on the elevation, Ascenta founder and managing director Karan Bahl said, “This elevation reflects a natural progression, recognising Adheip’s contribution to the business and his ability to scale sales operations in a competitive luxury segment. As we expand our portfolio of boutique, design-led developments, strengthening leadership across functions remains a key priority.”
With this leadership shift, Ascenta appears to be doubling down on structured growth while keeping its focus firmly on design-led, premium real estate, a space that continues to evolve with changing buyer aspirations.
