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Monk Media Network elevates Tanya Mathana as COO
MUMBAI: Content 360 agency Monk Media Network has announced the elevation of Tanya Mathana as the COO of the agency.
Mathana, who was earlier AVP brand strategy, joined the agency in 2017 and since then has played an integral role in the growth of the company.
In her new role, effective immediately, Tanya will head the agency operations and ensure that all teams are aligned to the singular vision of the agency. In her capacity as the new COO, her key responsibilities will also include overseeing New Venture Strategy and Company Administration.
Monk Media Network founder and CEO Ashish Patkar said, “We have always believed in elevating home grown talent. Tanya has been a key factor in our success over the past few years. Under her our client strategy offering was immensely strengthened. I look forward to partnering with her and all of our key stakeholders in ensuring a far more cohesive service offering for our clients. This elevation is key to our growth plan which will be announced in the next few weeks.”
Tanya Mathana commented, “It gives me immense pleasure to embark on this new journey at Monk Media Network. Together, with Ashish and the entire team, I am sure we will continue delivering long term strategies creating value propositions.”
Mathana is an experienced digital strategist having over 11 years of experience and a demonstrated history of working in the advertising industry. Skilled in brand planning & communication, digital strategy, market research, quantitative and qualitative research, digital marketing, and data and insight mining she has worked with DDB Mudra, Contract Advertising, Mirum and Everest Brand Solutions prior to joining Monk Media Network.
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Infectious Advertising promotes Siddhartha Singh to CEO and managing partner
Leadership reshuffle sees Nisha Singhania shift focus to strategy and growth
MUMBAI: Infectious Advertising has elevated Siddhartha Singh to chief executive officer and managing partner, marking a key leadership transition at the independent agency.
Singh, who previously served as chief operating officer, has been credited with strengthening the agency’s operational framework and deepening client relationships during a phase of sustained growth. His elevation signals a continued push towards integrating strategy and creativity while scaling the business.
As part of the reshuffle, Nisha Singhania, co-founder and managing partner, will step away from day-to-day executive responsibilities to focus on strategic initiatives and the agency’s next growth phase.
Infectious Advertising co-founders and managing partners Nisha Singhania and Ramanuj Shastry said, “Siddhartha understands both the ambition and the soul of this agency. This elevation reflects the trust he has earned over the years.”
Infectious Advertising chief executive officer Siddhartha Singh said, “Infectious has always been about creating work that people care about. I’m humbled by the trust and excited to lead the agency at a time when there is a significant opportunity to create real impact.”
In his new role, Singh will work closely with the founders to steer the agency’s next phase, with a focus on deeper strategic integration, long-term client partnerships, and continued investment in talent and culture.
The transition underscores the agency’s emphasis on internal leadership development as it looks to build a future-ready organisation anchored in its core values.
