MAM
Mobile 365 powers SMS service for Skype
MUMBAI: Mobile 365, mobile messaging and data services provider has announced that it will provide SMS services to Skype, allowing Skype users to send an SMS to a mobile phone from their PC’s.
This service allows Skype internet users to keep in touch via SMS to mobile subscribers anywhere in the world. The service features a straightforward pricing plan wherein users can pay using their existing Skype Credit. For example, a Skype user can now contact a friend who is offline, via a mobile message and arrange a Skype call, thus extending Skype’s reach beyond the PC.
When a Skype user sends a message, Skype distributes the message via Mobile 365’s global inter-operator network to over 60 countries across the world. Mobile 365 accommodates high traffic volumes via its upgraded platform, which recently benefited from a $15 million investment, further enabling the network to reliably deliver messages into over 180 countries worldwide, informs an official release.
“Skype chose to work with Mobile 365 not only because of its unrivalled global SMS reach, but also because of its ability to access difficult, but highly important markets such as China and India,” said Skype Paid Products director Michael Jackson. “As a global partner, Mobile 365 offers both service reliability and availability, using multiple routes to each destination, enabling us to deliver messages with speed, quality, and ultimately, cost effectively.”
Skype is available to download at www.skype.com.
Mobile 365 CEO Gino Picasso said, “Skype is leading the way in global communications and we are delighted to have been chosen as a strategic partner in their quest to revolutionise the way consumers utilize SMS. Skype needed a global partner that is able to provide connectivity into rapidly growing regions including China and India.”
As Mobile 365 claims to be the only international aggregator with a local presence and premium connectivity into China and India (with over 500 million, and growing, mobile subscribers combined) therefore, it is well placed to help Skype deploy value-added services to its users, via premium SMS, thus opening new revenue streams in such lucrative emerging markets.
Picasso added, “We expect to build upon our SMS delivery and expand our product offerings with Skype for the global marketplace.”
Brands
Info Edge reshuffles senior roles, Ambrish Singh to 99acres, Bhisham Dhingra to lead Shiksha strategy
Leadership changes at Shiksha and 99acres aim to drive sharper growth focus
MUMBAI: Info Edge (India) Limited has approved an internal reorganisation of its education and real estate verticals, setting the stage for leadership changes aimed at sharpening execution and accelerating growth. The move, cleared by the board on April 14 through a circular resolution, will come into effect from May 1, 2026.
The restructuring impacts the company’s Shiksha and 99acres businesses, two key pillars in its portfolio, and involves role changes for senior management personnel. As part of the reshuffle, Ambrish Kumar Singh, previously executive vice president and head of sales and customer delivery for Shiksha, has been redesignated as executive vice president and head of sales and sales enablement at 99acres. A long-time company leader since 2003, Singh is expected to focus on boosting business performance, strengthening client relationships and building high-performing teams in his new role.
Meanwhile, Bhisham Dhingra, who led sales and customer delivery at 99acres, will now take on an expanded mandate as head of sales, strategy and client delivery for Shiksha. With over two decades of experience across global and Indian organisations, Dhingra will spearhead growth strategy, corporate sales and client engagement for the domestic education vertical.
Both executives will continue as senior management personnel, albeit with revised responsibilities aligned to the company’s broader restructuring goals.
Info Edge said the changes are part of ongoing efforts to leverage leadership expertise across business lines and improve operational effectiveness. The company added that the reshuffle is designed to drive stronger outcomes by aligning talent with evolving business priorities.
As Info Edge continues to fine-tune its structure, the latest leadership moves suggest a clear intent to keep its core platforms nimble, competitive and ready for the next phase of growth.







