MAM
MediaVest Worldwide wins media mandate of Zee Learn
MUMBAI: Zee Learn, the education company, has awarded its media buying and planning duties to MediaVest Worldwide.
The account will be managed out of the Mumbai office.
Zee Learn aims at improving human capital through quality education and development through their school network, school innovations, youth vocational institutes and online ventures. It has one of the fastest growing chains of K-12 schools and pre-schools in its portfolio.
MediaVest Worldwide, Mumbai VP Dinesh Rathore says, “We are looking forward to partner with Zee Learn. They are visionaries in the education sector. Our deep understanding of human experience and consumer behaviour will help them drive visibility and create awareness about the brand, and help consumers make a key decision regarding a child’s education.”
Zee Learn CEO Sumeet Mehta adds, “We were keen on partnering with a media company that understood our philosophy and audience. MediaVest has a rich experience in the field of media and communications. Their expertise along with solid insights and research will help us achieve our objective. We are looking forward to this association.”
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
