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Max Fashion launches ‘Max Emerging Star’

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MUMBAI: Max, a leading international fast fashion brand, has announced its new property ‘Max Emerging Star’ which will serve as the perfect platform for India’s aspiring actors, dancers and fashion enthusiasts to fulfill their dreams and get groomed for superstardom. The contest is focused on the search for the most fashionable aspirant: Mr. and Miss Max Emerging Star, who has talent, the right body language, attitude and the passion to get closer to making it to Bollywood.

Nowadays, the harbinger of performing arts is not just metropolitan cities anymore, it is the Indian tier 2 cities that are now the new drivers of acting, dance and fashion. Even with the advent of communication technology, the locals do have to struggle as there are not many avenues or platforms for them to showcase their talent. Hence, with Max Emerging Star, Max aims at reaching out to these talents from small towns and provide them that perfect launch platform.

Starting from 7 March this year, auditions for the contest will be held in 04 cities including Vadodara, Visakhapatnam, Bhubaneshwar and Lucknow. Contestants will be judged by an esteemed jury panel in each of these cities and winners will be announced. These city winners will then undergo a final selection round in Mumbai on 7th April. The jury panel for the final selection round includes acting legend Anupam Kher, Actor and supermodel Marc Robinson and India’s favorite dance Guru Terence Lewis.

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The schedule for the City Auditions is provided below –
Vadodara – Tuesday, 7th March 2017 at Inorbit Mall
Visakhapatnam – Saturday, 11th March 2017 at Chitralaya Mall
Bhubaneshwar – Thursday, 16th March 2017 at Rajmahal Chowk Store
Lucknow – Wednesday, 29th March 2017 at Fun Republic Mall

Registrations in each of the above cities would be 11am to 1pm on the above mentioned dates.
Eligibility criteria
Age of participants should be between 18 to 24 years
Participant’s marital status should be single
Minimum height requirement – 5’5” for females and 5’10” for males
Participants should be of Indian nationality

Winners of each City Finale will receive a cash prize of rupees 40,000/- , will get featured on hoardings in their respective cities and will also get chance to be groomed by Actor and Supermodel Marc Robinson. The National Winners – Mr. and Miss Max Emerging Star, will be gratified with a three-month acting course at Anupam Kher’s Actor Prepares – The school for the actors and a one month intensive dance course at Terence Lewis professional training institute.

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Brands

Bajaj Consumer Care FY26 profit rises to Rs 193.7 crore

Revenue climbs to Rs 1,092 crore as profit grows 49 per cent YoY

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MUMBAI: Hair today, growth tomorrow Bajaj Consumer Care Limited seems to have found its shine again, posting a sharp jump in profitability even as it doubled down on brand spends and expansion. The company reported a net profit of Rs 193.7 crore for FY26, marking a strong 49 per cent rise from Rs 130.1 crore in FY25. Revenue from operations also grew to Rs 1,092.2 crore, up from Rs 942.8 crore a year earlier, signalling steady demand momentum across its portfolio.

For the March quarter, profit stood at Rs 64.1 crore, compared to Rs 31.5 crore in the corresponding period last year, while revenue rose to Rs 308.3 crore from Rs 243.5 crore.

The performance came despite a notable increase in spending. Advertising and sales promotion expenses climbed to Rs 168.3 crore in FY26, up from Rs 137.8 crore in FY25, reflecting continued investment in brand building. Other expenses also rose to Rs 151.3 crore from Rs 134.2 crore, indicating a broader push towards growth.

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Operating efficiency, however, held firm. Profit before tax increased to Rs 234.8 crore in FY26 from Rs 157.7 crore a year earlier, supported by disciplined cost management across materials and inventory.

On the balance sheet, the company’s total assets expanded to Rs 959.1 crore as of March 31, 2026, compared to Rs 931.9 crore a year earlier. Other equity rose to Rs 780.3 crore, reinforcing a stronger financial base.

Cash flow from operations saw a significant uptick, reaching Rs 196.9 crore in FY26, nearly three times the Rs 67.9 crore recorded in FY25, highlighting improved working capital management.

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However, the year also saw aggressive capital allocation. The company spent Rs 190.2 crore on share buybacks, contributing to a net cash outflow of Rs 196.5 crore from financing activities. Cash and cash equivalents stood at Rs 6.8 crore at the end of the year, down from Rs 25.6 crore.

Even as investments in subsidiaries and assets continued, the numbers suggest a company balancing growth ambitions with shareholder returns keeping one eye on expansion and the other on efficiency.

With margins improving and revenue steadily climbing, Bajaj Consumer Care appears to be combing through the competition with renewed confidence.

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