MAM
Mauj Telecom launches mobile games in 8 Indian languages
MUMBAI: Wireless solutions provider Mauj Telecom has launched mobile games in Hindi and seven other Indian languages including Marathi, Gujarati, Bengali, Tamil, Malayalam, Telugu and Urdu.
Mauj has developed three games, titled Mastibhari Udaan, Saahas Ka Yudh, and Jaanbaaz, aimed at making mobile game play easier for mobile users in B and C towns.
For the mobile phone industry, new value added services represent the most sustainable source of growth. Moreover, the growth in the value added services segment is largely being driven by B and C towns. In the smaller towns, mobile entertainment cost is not considered as part of the mobile expense but is a mainstream entertainment source because of lack of alternative quality entertainment.
Also, the number of cable TV homes in India is more than fixed line phones. This indicates that even the lower income population has a demand for entertainment and information services. With the aim of bridging this need gap, Mauj has launched this new wave in the value added services, states an official release.
States Mauj COO Arun Gupta, “Only 3 to 5 per cent of the Indian population is conversant in English but all mobile gaming currently is still only in this language. By offering our games in eight different languages we have now taken a giant leap to connect to the real India.”
He further adds, “Analysts estimate that the local language content market in mobiles will grow at a staggering rate and Mauj is leading the charge to further boost this growing segment.”
While developing the games in Indian languages, Mauj has ensured that the mobile user is at complete ease while playing the game. Right from the introductory menu, to the help section and to the technical detailing, optimum care has been taken to maintain a local flavour. To facilitate this, Mauj had employed approximately 30 translators and over 20 technicians to ensure smooth functioning of the game. At the same time, the fun aspect associated with playing games was not compromised, the release adds.
Mauj games in Indian languages are now live and available by logging onto wap.mauj.com or by sending an SMS to 7007 on Idea, Hutch, Spice, BSNL and MTNl. Games in these languages are available on all Nokia, Samsung, Sony Ericcson, and Motorola handsets.
MAM
Coca-Cola appoints Tapaswee Chandele as Global Chief People Officer
Succeeds Lisa Chang from May 1, reports to CEO Henrique Braun
MUMBAI- When leadership refreshes, culture often follows and The Coca-Cola Company is pouring a new mix into its global people strategy. The company has appointed Tapaswee Chandele as its Global Chief People Officer, marking a key transition in its human resources leadership as long-time executive Lisa Chang steps down after seven years in the role.
The appointment, effective May 1, positions Chandele at the helm of Coca-Cola’s global people agenda at a time when multinational organisations are rethinking talent, culture and leadership pipelines in an increasingly hybrid and competitive workforce landscape.
In her new role, she will report to chief executive officer Henrique Braun, signalling the strategic importance of HR within the company’s top leadership structure.
Chandele brings over two decades of institutional knowledge to the role. She currently serves as senior vice president and executive assistant to president and chief financial officer John Murphy, a position she has held since May 2025, placing her at the centre of the company’s financial and operational decision-making. Prior to this, she spent six years, from 2019 to 2025, as senior vice president of global talent, development and HR system partnerships, where she led Coca-Cola’s worldwide talent strategy and worked closely within Chang’s leadership team.
Her journey with Coca-Cola began in 2001 in India, and over the years she has built a cross-market perspective through roles spanning human resources and talent development. Her international assignments across Turkiye and South Africa, followed by a relocation to the United States in 2017, reflect a career shaped by both geographic and functional diversity, an increasingly critical trait for global leadership roles.
The transition also marks the end of Lisa Chang’s seven-year tenure, during which she played a central role in shaping Coca-Cola’s global people practices through a period defined by organisational transformation and evolving workforce expectations.
Chandele’s elevation comes at a time when HR is no longer a back-office function but a strategic driver of growth, culture and resilience. As Coca-Cola looks ahead, the focus will likely be on aligning talent strategy with business agility ensuring that the people behind the brand remain as globally adaptive as the product itself.
