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MARS Cosmetics unveils its second kiosk at Pacific D21 Mall, Dwarka

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Mumbai: MARS Cosmetics, an innovative cosmetic brand is delighted to unveil its latest venture with the opening of its second kiosk at, Pacific D21 Mall in Dwarka. This exciting expansion not only marks a significant milestone but also presents a distinctive opportunity for beauty enthusiasts to fully immerse themselves in the captivating universe of MARS.

This new kiosk is poised to redefine the way customers interact with the brand’s products. Its immersive design is crafted to empower shoppers, allowing them to explore and experience firsthand the diverse range of cosmetics and provide invaluable insights. The brand proudly stands as a cruelty-free and 100 per cent vegetarian brand which sets itself apart in the beauty industry with its commitment to ethical practices and high-quality ingredients. Through this launch, the brand promises to be an engaging affair with exciting promotions and surprises for its visitors.  

MARS Cosmetics brand manager Muskan Jain expresses her excitement by saying, “After the successful opening of our inaugural kiosk at V3S Mall, Laxmi Nagar, in the heart of New Delhi, we are excited to extend the MARS experience to Pacific D21 Mall, Dwarka with the introduction of our second kiosk. This expansion marks a new and exhilarating opportunity for us to engage with our customers. Our dedication to establishing a beauty destination aligned with our cruelty-free and vegan beauty values remains unwavering.”

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Making another substantial mark in the field of beauty and feel-good segment, this cruelty-free and 100 per cent vegetarian brand has now landed on another quick delivery format, popularly known as Zepto. Furthermore, The brand has expanded its product delivery services to encompass four key regions in India: Delhi NCR, Bangalore, Hyderabad, and Chennai. To broaden its footprint both offline and online, MARS is committed to offering customers convenient accessibility to their preferred beauty products.

Furthermore, MARS Cosmetics’ collaboration with Ferns N Petals will make your giftings more beautiful and purposeful. As part of the celebration, MARS Cosmetics introduces two exclusive boxes which include an anniversary box and a birthday box. The anniversary box will include a POCO makeup kit, a Fabulash Mascara, a color-changing lip balm, a kajal, and a Super Stay lipstick. The birthday box will include a Firefly makeup kit, mascara, a silk matte lipstick, and an HD compact powder. Launching these exclusive boxes adds an extra layer of excitement to the brand’s commitment to delivering quality beauty experiences.  

Following another successful step towards the glorified year of 2023, MARS Cosmetics aims to welcome another kiosk in Gaur City and other prime locations. To enable a hands-on experience for the users and use the benefits of one-on-one assistance, the brand promises to be an engaging affair with exciting promotions and surprises for its visitors.

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Brands

JioHotstar EVP, head subscriptions (SVOD) and media Piyush Kothari exits

Streaming executive signs off after 6.5-year run across DisneyStar and JioStar

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MUMBAI: Piyush Kothari, EVP and head subscriptions (SVOD) and media at JioHotstar, has stepped down from his role, bringing the curtain down on a 6.5-year stint spanning the DisneyStar and JioStar eras.

Kothari shared the update in a note reflecting on what he called a “transformative” phase for the media industry and a personal journey through the fast-evolving world of streaming and sports entertainment.

“The last few years have been transformative for the media industry and experiencing this journey up close over the past 6.5 years with DisneyStar and now JioStar has been a thriller,” he wrote, thanking colleagues and collaborators who shaped his time in the business.

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Kothari joined JioHotstar in November 2024 as EVP, head subscriptions (svod) and media, where he oversaw subscription revenues and subscriber growth for the platform’s svod business.

Before that, he spent over five years at The Walt Disney Company in a series of leadership roles. His last position there was head of product, growth, partnerships and international expansion for Disney+ Hotstar, where he led efforts to scale subscription revenues across direct to consumer and partnership channels. The role also involved overseeing the service’s standalone businesses in markets such as Singapore, Canada and the UK.

Earlier, he served as lead, corporate office and strategic projects, working across the company’s entertainment, sports and streaming businesses. He also headed business operations at Mashal Sports, the entity behind the Pro Kabaddi League, where he helped steer the league through key commercial milestones including a five year broadcast and streaming media rights deal.

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Alongside his operational roles, Kothari also served as nominee director on the board of Mashal Sports and was a director on the board of Novi Digital, the company that operates Hotstar.

Before entering the media and entertainment space, Kothari held senior roles across consulting, fintech and conglomerates. He worked with Welspun Group as head, group executive office, with Aditya Birla Group as joint president and business head, digital, analytics and strategy at Aditya Birla Idea Payments Bank, and earlier served as vice president in the chairman’s office at the group.

His career also includes stints at Accenture as principal, Accenture Strategy, and earlier at Shell in channel development and sales.

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Reflecting on his time in the media sector, Kothari said he leaves with a lasting belief in India’s subscription economy. He also joked about picking up a new affection along the way.

“Carrying with me love for kabaddi, a deep belief in the potential of the subscriptions business in India, and fond memories and friendships,” he wrote, adding that he is now “onward to the next chapter”.

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