MAM
Madhuri Singh joins Tamarind Global Dubai as client servicing manager
MUMBAI: Tamarind Global Dubai has announced the appointment of Madhuri Singh as manager – client servicing, marking a strategic move to enhance client experiences across its MICE, weddings, and luxury travel verticals.
With over 11 years of hands-on experience in sales and business development within the hospitality industry, Singh brings a refined understanding of client needs and operational finesse. Her strong industry networks and technical expertise in hospitality make her a valuable addition to the Tamarind Global team.
Before joining Tamarind Global, Singh was at Media One Hotel as the corporate sales manager, Dubai, where she spearheaded business expansion initiatives and played a pivotal role in driving revenue growth and brand recognition.
Her professional journey also includes notable stints at Equifax Travel & Tourism, Foodlink Global, and Millennium Group of Hotels, where she worked closely on high-profile luxury weddings and events. She has handled clientele and events for premium properties such as Armada Bluebay and Flora Creek Deluxe.
Armed with an MBA in Marketing Management from Jaipur National University, Singh combines creativity, strategy, and a sharp customer focus—qualities she now brings to her new role.
Tamarind Global managing partner Louis D’Souza said, “We are excited to welcome Madhuri to our team. A seasoned professional with in-depth experience, industry know-how, and commitment to incomparable client service together make Madhuri truly aligned with Tamarind Global’s vision. We look forward to her invaluable contributions in strengthening our position in the luxury travel and event management sectors in Dubai.”
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Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
