LMG bags Union Bank‘s Rs 500 mn media mandate

MUMBAI: Union Bank of India has appointed Lintas Media Group as its media agency following a multi-agency pitch. 
 
The size of the account is pegged at approximately Rs 500 million, a source at Union Bank told Indiantelevision.com.
 
The other agencies that contested for the account include Mudra Max, TME, Media Direction and incumbent agency Motivator.