Brands
Lista Jewels names Forensic Film Producer Mansi Bagla as their Brand Ambassador
Mumbai: Lista Jewels, a luxury diamond jewelry brand, has announced the appointment of film producer and entrepreneur Mansi Bagla as their new brand ambassador. Bagla will represent Lista Jewels and they plan to do a Valentine’s Day campaign that celebrates the contemporary woman and her choice to embrace her individuality with diamond jewelry. The campaign will feature outdoor, digital, and influencer elements and showcase Bagla in different looks flaunting exquisite diamond jewelry pieces by Lista Jewels. The new collection is designed for modern women who view jewelry as a fashion statement and an extension of their personal style.
The appointment of Bagla is a reflection of Lista Jewels’ commitment to empowering women and celebrating their strength, beauty and enduring love. Just like a well-crafted film, diamonds have the power to tell a story and evoke strong emotions. They are timeless and a precious reminder of the special moments and people in our lives. The partnership between Lista Jewels and Mansi represents a shared understanding of the connection between women and diamonds.
“Mansi’s passion for storytelling and bringing beautiful visions to life on screen aligns perfectly with the elegance and timelessness of our jewelry and what Lista Jewels stands for.” said Lista Jewels Hitesh & Lokesh Gurnani, Lista Jewels. They further added, “Mansi represents strength and her journey as an entrepreneur in a male-dominated industry stands out. Her sense of commitment, vision, and never-say-die attitude makes her a diva in real life, and this is how we see our Lista women they are all divas.”
Bagla added “Diamonds represent more than just luxury and wealth, they symbolize strength, beauty and enduring love,” said Mansi. “The trust that I have built over the years of my career is not just limited to the quality of the work but also the values that I believe in. Just like my company, diamonds are a symbol of trust and credibility. I am honored to represent a brand that understands and celebrates this connection between women and diamonds.”
Brands
Aptronix unveils ‘Big & Beyond’ campaign, opens largest store in Hyderabad
Naga Chaitanya, Sobhita front push as retailer expands premium Apple experience
HYDERABAD: Aptronix has rolled out its most ambitious brand push yet with the launch of the ‘Big & Beyond Aptronix’ campaign, alongside the opening of its largest retail store in India.
The campaign features actors Akkineni Naga Chaitanya and Sobhita Dhulipala as brand faces, signalling a sharper focus on aspirational, experience-led retail as the company scales its presence in the premium Apple ecosystem.
At the centre of the rollout is a new 8,000 sq. ft. flagship outlet at Sarath City Capital Mall, now the largest Aptronix store in the country and among the biggest Apple Premium Reseller formats in India. The space is designed to offer immersive product discovery, personalised guidance and integrated service support, positioning the store as more than just a point of sale.
The campaign itself leans into themes of scale, ambition and accessibility, aiming to connect with a younger, increasingly design-conscious generation of Apple users. By pairing celebrity appeal with in-store experience, Aptronix is looking to deepen emotional engagement while reinforcing its premium positioning.
A key pillar remains its ‘Limitless Aptronix Exchange’ programme, which offers customers simplified upgrade paths, transparent pricing and wider access to Apple devices. The initiative has been central to driving adoption by making high-end technology more approachable for a broader audience.
Premium Lifestyle and Fashion founder & owner Sutinder Singh said the new store reflects a long-held belief that Indian consumers should have access to the best Apple retail experience without compromise. He added that the campaign’s celebrity faces mirror the brand’s core values of elegance, ambition and confidence.
Aptronix CEO Meghna Singh said the ‘Big & Beyond’ theme reflects how the company operates, with a focus on building a best-in-class retail experience. She noted that the Hyderabad launch and the campaign together signal Aptronix’s intent to set new benchmarks in the category.
With this dual push of scale and storytelling, Aptronix is not just expanding its footprint but also redefining how premium tech retail is experienced in India.
