MAM
Liqvd Asia appoints Anish Varghese as CCO
Mumbai: Liqvd Asia has announced the appointment of Anish Varghese as its chief creative officer.
In this role, Varghese will be responsible for accelerating Liqvd Asia’s creative businesses as well as champion creativity within and beyond the company, fostering a culture that delivers extraordinary work to Liqvd Asia’s clients, said the statement.
“Anish comes with a reputation for creating successful and famous campaigns for brands across different sectors. He brings a unique combination of global and regional experience and craft,” said Liqvd Asia managing director Arnab Mitra. “He has the energy to mentor, create and lead. I have no doubt he will inspire the best in our people. I am really looking forward to working with him.”
Varghese has over 22 years of experience in advertising and building narratives for new-age digital advertising. He has worked with brands such as Visa, KIA, Reebok, National Geographic, Royal Challenge, Captain Morgan, Bira, Ceat, Marks & Spencer, Malabar Gold & Diamonds, Skore, Toyota, ICICI Bank, Acer, etc. He was the mentor and practice lead for the creativity, innovation wing – NowLab & Films Division – Orange Candy for Dentsu Isobar. He played an instrumental role in the growth story and portfolio-building for Dentsu Isobar & Interactive Avenues (IPG Group).
“My whole career has been driven by the aim of transforming agencies and building a complete culture of creativity,” stated Anish Varghese. “I have always been part of a creative system that yields results and firmly believes in ideation that solves problems. I am looking forward to working with the bright and young team here at Liqvd Asia and motivating the client to build incredible stories with experience and modern creativity.”
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
