MAM
Lintas Media Group bags media duties of Religare Enterprises
MUMBAI: Lintas Media Group has won the media duties for Religare Enterprises. The pitch involved seven media agencies.
According to industry sources, the account size is pegged close to Rs 800 million.
Confirming the win, Lintas Media Group president Sudha Natrajan says, “This is a prestigious win and this was one of the most competitive pitches that have happened in the past several months.”
The account will be handled out of the Lintas Delhi office and will be headed by Lintas Media Group SVP and GM VS Mani.
According to a source, the closest competitor to Lintas Media Group was Madison India.
NAC advertising is the incumbent agency on the account. The agency will continue to be advising the client on the media side.
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.
