MAM
LIC partners with Lotus Petal Foundation for sustainable development
Mumbai: Life Insurance Corporation of India (LIC) has partnered with Lotus Petal Foundation, a Gurugram-based NGO, to advance sustainable development and enhance quality education. Supported by the LIC Golden Jubilee Foundation, this collaboration has funded the installation of a 45 KW solar power system at the foundation’s 5-acre Education & Skill Development campus, which aims to educate 10,000 underserved children under one roof, making it one of India’s largest philanthropic schools.
The solar installation reflects LIC’s commitment to environmental responsibility by reducing the campus’s carbon footprint and energy costs. This initiative serves as a benchmark for institutions implementing green energy solutions, creating a sustainable and eco-friendly learning environment for students.
LIC India’s regional manager Manoj Atrishi emphasised the importance of sustainability:”LIC is honored to be part of this transformative journey and support a place like this which will become one of India’s largest philanthropic schools. We believe that by experiencing the benefits of clean energy, students will be inspired to build a greener future.”
Lotus Petal Foundation founder and managing trustee, Kushal Raj Chakravarty expressed gratitude:
“We are deeply grateful to LIC for their support in this critical phase of our journey,” he said. “The installation of solar panels is not just an investment in renewable energy; it is an investment in creating a sustainable and environmentally conscious campus where students can learn and thrive.”
Brands
Mother’s Recipe launches Summerwala Sharbat range
Five nostalgic flavours priced at Rs 215 aim to tap summer refreshment demand.
MUMBAI: Call it a sip of summer nostalgia, Mother’s Recipe is bottling childhood memories and pouring them back into the present. The homegrown ethnic food brand has introduced its Summerwala Sharbat range, a five-flavour line-up designed to recreate the familiar tastes and rituals of Indian summers, while catering to modern consumption habits. The range features Mango Panna, Rose Syrup, Jeera Masala Syrup, Khus Syrup and Lemon Ginger Squash, each rooted in flavours that have long defined seasonal refreshment across Indian households. From the tang of raw mango to the cooling comfort of khus, the portfolio leans heavily into recall, not reinvention.
At a time when brands are increasingly leaning on nostalgia as a strategic lever, Mother’s Recipe is positioning Summerwala Sharbat as both a functional beverage and an emotional cue. The idea is simple: revive the small, everyday rituals post-play drinks, family gatherings, the clink of ice in a glass that once defined summer afternoons.
The products are packaged in 750 ml PET bottles and priced at Rs 215, targeting both routine household consumption and social occasions. Distribution spans leading e-commerce platforms as well as select offline retail outlets.
Mother’s Recipe executive director Sanjana Desai said the intent was to bring back flavours tied to “taste, routine and home”, while making them relevant for today’s consumers.
The move reflects a broader shift in the beverages market, where heritage-led storytelling and familiarity are increasingly being used to stand out in a crowded, innovation-heavy category.
With Summerwala Sharbat, Mother’s Recipe isn’t just selling a drink, it’s selling a season, one glass at a time.
