MAM
LG launches G1800 GSM handset in India
BANGALORE: LG Electronics India Pvt. Limited (LGEIL), the fifth largest mobile maker in the world, has announced the launch of its new model of GSM handsets G1800 in India. With the launch of this product, the company aims to strengthen its product portfolio in the GSM market in India.
G1800, a true bonanza for music lovers this phone comes with MP3 playback/MP3 ringtones and stereophonic headset kit. This phone is a stylish model with 262,000 Color LCD screen display for bright & sharp visuals. The special feature of G1800 is the built in USB Disk with 60 MB user memory space for storing any form of data or file. The phone also has a unique feature of USB charging.
Other exciting features include Built in speaker, 64 polyphonic sound, 250 SMS memory, Embedded JAVA games and GPRS. Weighing a mere 78 gms, the phone has a standby time of up to 300 hrs and a talk time up to 2.5hrs and is priced at Rs 8900, says an official release.
According to LGEIL Consumer Electronics and GSM head C M Singh, “G1800 with features like USB Disk, MP3 playback and MP3 ringtones would provide a good value proposition. We have introduced products at every price point in the market. We are constantly working on our mobile phones to enhance their features sufficing the needs of our customers.”
Brands
Mother’s Recipe launches Summerwala Sharbat range
Five nostalgic flavours priced at Rs 215 aim to tap summer refreshment demand.
MUMBAI: Call it a sip of summer nostalgia, Mother’s Recipe is bottling childhood memories and pouring them back into the present. The homegrown ethnic food brand has introduced its Summerwala Sharbat range, a five-flavour line-up designed to recreate the familiar tastes and rituals of Indian summers, while catering to modern consumption habits. The range features Mango Panna, Rose Syrup, Jeera Masala Syrup, Khus Syrup and Lemon Ginger Squash, each rooted in flavours that have long defined seasonal refreshment across Indian households. From the tang of raw mango to the cooling comfort of khus, the portfolio leans heavily into recall, not reinvention.
At a time when brands are increasingly leaning on nostalgia as a strategic lever, Mother’s Recipe is positioning Summerwala Sharbat as both a functional beverage and an emotional cue. The idea is simple: revive the small, everyday rituals post-play drinks, family gatherings, the clink of ice in a glass that once defined summer afternoons.
The products are packaged in 750 ml PET bottles and priced at Rs 215, targeting both routine household consumption and social occasions. Distribution spans leading e-commerce platforms as well as select offline retail outlets.
Mother’s Recipe executive director Sanjana Desai said the intent was to bring back flavours tied to “taste, routine and home”, while making them relevant for today’s consumers.
The move reflects a broader shift in the beverages market, where heritage-led storytelling and familiarity are increasingly being used to stand out in a crowded, innovation-heavy category.
With Summerwala Sharbat, Mother’s Recipe isn’t just selling a drink, it’s selling a season, one glass at a time.
