Ad Campaigns
#LetJobsFindYou: Effortlessly land your dream job with Indeed’s new campaign
Mumbai: Indeed, the world’s #1 jobs site has unveiled a new creative campaign that connects job seekers with relevant work opportunities, seamlessly. The campaign seeks to garner the attention of new prospects and introduce the brand to them through targeted advertisements that meet their requirements. With the new creatives that are built on the theme of “Let Jobs Find You”, Indeed’s goal is to continue to create awareness among all job seekers while strengthening the brand’s connection with its audience through messaging that strongly ties back to its mission of ‘helping people get jobs’.
The ad campaign goes live across the country in multiple local languages like Hindi, Marathi, Bengali, Gujarati, Tamil, Telugu and Kannada.
The creatives feature two advertisements – One tells the story of a young girl in an office set up trying to print out her resume when she is surprised by a large blue balloon that has a job offer from a recruiter who spotted her on Indeed. She pops the balloon because the salary does not meet her expectations but immediately gets a second balloon with a better offer.
The second ad also follows the same tone, depicting a food delivery executive having just completed an order and is startled by a balloon that offers him a job. He too pops the balloon and then receives another offer for a job with greater benefits. These ads depict scenarios of jobseekers being offered jobs that are the correct fit for their roles and skillsets, highlighting that the right jobs find jobseekers on Indeed’s platform.
The concept pulls from the insight that India’s jobs landscape is vast and more often than not, job seekers choose jobs that are not suitable for them due to a lack of information and awareness. Through this campaign, Indeed promises to bring the right jobs to the jobseekers, instead of the other way around.
“Indeed has always been an advocate for job seekers, and we continue to work towards our mission of helping people find the right job for themselves. Many job seekers in India today consider Indeed as their go-to job resource and it is a testament to how Indeed helps make opportunities find them, instead of the other way around.”
“Having observed the Indian labour market scenario for close to more than a decade, we strongly understand the unique perspective and requirements of Indian job seekers and offer customised solutions to help India get to work,” said Indeed India and SEA, director Nishita Lalvani.
Conceptualised and created by DDB Mudra the ad campaign is directed by multi-award-winning director Vivek Kakkad who has developed notable campaigns for the likes of Cadbury, Dove and Levis. The ad films are live on Jio Cinema during the current sporting season.
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
