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LeEco’s Le 2 and Le Max2 create new flash sales registration record of 150,000 in first 24 hours
MUMBAI: LeEco’s recently launched second generation Superphones Le 2 and Le Max2 are definitive trend-setters in the industry given their distinctive features, many of which are industry firsts. It is hardly surprising that the new Superphones have received such a tremendous response from users securing a record-breaking number of150,000 registrations for Le 2 and Le Max2,in just 24 hours. It has surpassed the record of 1 lakh registration within 24 hours achieved by the predecessor Le 1s back in January. Given the unmatched value proposition of features and content at an extremely attractive price, both Superphones have stirred up the Indian smartphone market.
In less than 24 hours since the registrations for Le 2 and Le Max2 began on June 20th, the Superphones have received impressive traction on its recently launched marketplace e-commerce website, LeMall.com as well as its e-commerce partner, Flipkart.
With exponentially growing registrations now well underway, the first flash sale for Le 2starts at 12 noon on June 28, registrations for which will close at 11 AM, on the same date. For Le Max2, registrations are open till 28 June 1PM followed by the flash sale at 2 PM just an hour later.
It is logical to surmise that the unprecedented response and demand for both Le 2 and Le Max 2 can be attributed to the distinct features that set them apart from any other smartphone in the industry. Both, Le 2 and Le Max 2 come with USB Type-C audio port featuring CDLA (Continual Digital Lossless Audio) standard, patented by LeEco and a world first. The introduction of CDLA technology is a testimony to the company’s history of setting new trends and pioneering cutting-edge technology, which means the Superphones Le 2 and Le Max 2 are all set to redefine the audio experience for users.
Again, the concept of content ecosystem and membership model in smartphones in India, is unique to LeEco Superphones. With impressive additions to its Supertainment Membership Program the Le 2 and Le Max2come bundled with one year LeEco Membership worth Rs 4900.Through LeEco Membership program, users can get access to a collection of 2000+ movies. LeEco has the largest collection of blockbuster and award winning movies from across the world including top Regional Cinema from India – across Hindi, Tamil, Telugu, Marathi & Bengali films. Meanwhile, the membership program provides 3000+ hours of curated shows, 150+ live TV channels and 3.5 million songs for users’ choices. LeEco also takes the lead in offering 1.9 million songs and online international live concerts with lossless audio, bringing the users’ CDLA audio experience to a brand new height.
During the flash sale of Le 2 and Le Max 2 on June 28, users can look forward to some amazing offers –
1. 10% SBI cashback (Applicable only on Flipkart. Users can avail a discount of maximum Rs.1200 per card. The 10% cashback, valid on 28 June, is also applicable on EMI transaction on SBI Credit Cards)
2. Free CDLA Earphones worth Rs.1990 (Introductory offer, applicable only in the first flash sale)
3. Both Superphones include a one-year LeEco membership worth Rs 4900
A quick look at the blazingly fast processor & camera of Le 2 and Le Max2-
Le Max2, the 4GB+32GB model is priced at an attractiveRs 22,999 while the Le 2, the 3GB RAM and 32GB ROM combination Superphone, comes at a compelling price of Rs 11,999. Following are the portals for potential users to embark on a journey to fully experiencethe disruptive technology and a connected ecosystem world.
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Hyundai launches updated Ioniq 5 with 84 kWh battery, 690 km range
Priced at Rs 55.7 lakh, adds design, tech and safety upgrades.
MUMBAI: Charge it up, stretch it out, Hyundai’s latest electric upgrade is going the distance, quite literally. Hyundai Motor India Limited (HMIL) has introduced an updated version of its Ioniq 5, packing in a larger 84.0 kWh battery that delivers a claimed range of up to 690 km (ARAI-certified), marking a significant leap in everyday usability for its flagship electric SUV.
Built on Hyundai’s Electric Global Modular Platform (E-GMP), the refreshed IONIQ 5 aims to balance performance with practicality, reducing range anxiety while making long-distance electric travel more viable. The upgrade builds on a model that has already secured global recognition, including the World Car of the Year title.
The changes aren’t just under the skin. On the outside, the SUV gets a sharper, more futuristic look with redesigned front and rear bumpers, new skid plates, sporty alloy wheels, a revised rear spoiler and updated V-garnish lighting, all while retaining its signature Parametric Pixel design.
Inside, Hyundai has focused on making the experience more intuitive. The cabin now features a redesigned three-spoke steering wheel with illuminated pixel elements, dual 12.3-inch displays, and a reworked wireless charging pad integrated with physical controls for seat functions small tweaks that aim to improve day-to-day usability.
On the tech front, the IONIQ 5 gets Hyundai’s Connected Car Navigation Cockpit (ccNC), Controller Over-the-Air (C-OTA) updates, and now supports wireless Android Auto and Apple CarPlay. New additions such as Active Sound Design and in-car payment integration for EV charging reflect a push towards a more seamless, connected ownership experience. Remote immobilisation via Bluelink has also been introduced as an added security layer.
Safety sees incremental upgrades too, with features like Parking Collision-Avoidance Assist (Rear) and side parking distance warnings enhancing manoeuvrability in tight urban spaces.
The updated IONIQ 5 is available in four colour options Gravity Gold Matte, Midnight Black Pearl, Titan Grey and Optic White with an Obsidian Black interior theme.
Priced at Rs 55.7 lakh (ex-showroom), the new IONIQ 5 positions itself as a more rounded offering, less about futuristic promise, and more about making electric mobility fit seamlessly into everyday life.
