Law & Kenneth to handle Borges‘ creative duties

MUMBAI: Law & Kenneth has won the creative business of Spain‘s Borges, the producer of Mediterranean food products.

The account, won after a multi-agency pitch, will be handled out of the Delhi office.

Confirming the news, Law & Kenneth India CEO & Managing Partner said, “This category is interesting and new. It has the potential to grow. With this win, we are hoping to make Borges a market leader.”
 
Borges which produces olive oil and has other products like nuts, dry fruits, vinegar and microwave popcorn under its brand, plans to gain market leadership, particularly in the olive oil category.