MAM
Kyoorius launches Great Ideas Sold – Here, there everywhere
MUMBAI: Post the recent completion of the 9th annual edition of Kyoorius Designyatra, it has taken another initiative to celebrate and honour outstanding creative work in the Indian visual communications sphere for both professionals and students.
The book “Great Ideas Sold – Here, there & everywhere” showcases the winning and nominated works of the Kyoorius Awards 2013. It also aims at acting as a reference and inspiration for the design industry and more importantly design buyers. It is divided into intriguing sections namely Design for: Identity, Packaging, Communications, Digital, Space, Books, Editorial, Photography and Craft (photography, calligraphy, illustration and typography)
Commenting on the initiative, Kyoorius founder and CEO Rajesh Kejriwal said, “Good Ideas Sold- Here. There. Everywhere.” is the culmination of our Kyoorius awards initiative by us to bring to the corporate spotlight the best design work that comes out of the country. Through this platform we hope to reward the finest talent in Indian design landscape and also inspire professionals by setting up a high benchmark of creativity.”
The entries were judged by a panel of eminent jury members from across the globe including professionals like jury foreman – Simon Sankarrya, Elsie Nanji, Tania Singh Khosla, Jeremy Leslie, Gabor Schreier, and Ton Van Bragt. Kyoorius awards is the first design award in the country to be judged by a team of international jury members. While the truly neutral jury process was managed by D&AD’s jury manager – adhering to the strictest and highest guidelines.
The Black Elepahant (best of show) winners featured two of the most exciting projects – Dekho by Co. Design and the Temple Pavilion Installation by Abhin Design Studio.
The Blue Elephant winning agencies featured in the book include works by:
– O&M, New Delhi
– Leo Burnett Mumbai
– BBH India
– Alok Nanda & Company
– NH1 Design
– Umbrella Design
AD Agencies
Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
