MAM
Kyoorius launches 2014 Kyoorius Awards annuals
MUMBAI: Kyoorius in association with D&AD has launched the 2014 Kyoorius Advertising, Digital and Design Awards annual in Mumbai. The awards annual features the Black and Blue Elephant winning entries along with all in-book winners from the 2014 edition of the awards, providing an invaluable and unrivalled source of creative inspiration. The book was launched in the presence of the industry’s top professionals and influencers.
The annuals go beyond listing the winning agencies and studios, giving exposure and due credit to each and every person involved in every stage of a project, from brief to concept to execution – from creative directors and CCOs, designers and copywriters to post-production studios, sound editors and printers, being a testament to the fact that exceptional work is the result of a team effort.
The annual was designed as a special box set – 4,000 copies will be distributed to corporate, creatives and all the art and design colleges and institutions in the country to help stimulate future talent.
Keeping the excitement going, the key dates for the 2015 Kyoorius Awards were also announced. This included the dates for the Advertising & Digital Awards night – heralded by many as the most exciting awards ceremony of the year as well as the Design Awards, which recognises exceptional work created across a breadth of disciplines.
Kyoorius founder CEO Rajesh Kejriwal commented, “We are thrilled to announce the schedule for the 2015 Kyoorius Awards and are committed to providing a completely neutral and ethical platform that recognises the very best of Indian creative talent, year after year. The 2014 Awards Annuals are an unrivaled resource for managers and clients looking for the right people who can give a voice to their brands; they offer an overview of the most noteworthy creatives working in India today – the people you will find in these pages are the ones to watch.”
D&AD CEO Tim Lindsay added, “We approach the second Kyoorius Awards supported by D&AD with great optimism concerning the positive impact on the creative community in India. D&AD and Kyoorius are both dedicated to inspiring, celebrating and nurturing the next generation of creative talent – vital for the future health of our industry. The Awards Annual is packed full of inspiration and celebration. This is just the beginning….”
Advertising & Digital Awards
Call for Entries open: 2 March 2015
Call for Entries close: 10 April 2015
Jury session: 4 – 6 May 2015
Awards Night: 29 May 2015
Design Awards
Call for Entries open: 4 May 2015
Call for Entries close: 5 June 2015
Jury session: 1 – 3 July 2015
Awards Night: 12 September 2015
Brands
Hyundai and TVS Motor partner to develop electric three wheelers
Joint development pact targets last mile mobility with localisation push
MUMBAI: Three wheels, one big ambition and a charge towards the future. Hyundai Motor Company and TVS Motor Company have signed a joint development agreement to co-create electric three-wheelers (E3Ws), aiming to crack India’s complex last-mile mobility puzzle. The collaboration moves beyond concept talk into execution mode, building on the E3W prototype first showcased at the Bharat Mobility Global Expo 2025. The goal now is clear, design, develop and commercialise a purpose-built vehicle tailored to Indian roads, riders and realities.
Under the agreement, Hyundai will lead design and co-development, bringing its global R&D muscle and human-centric engineering approach to the table. TVS Motor, meanwhile, will anchor the product on its electric platform, leveraging deep three-wheeler expertise and local market insight. It will also handle manufacturing and sales in India, with an eye on exports down the line.
The timing is strategic. India remains the world’s largest three-wheeler market, where affordability, durability and adaptability often outweigh sheer innovation. The upcoming E3W aims to strike that balance combining advanced technology with practical features such as adaptive ground clearance for monsoon-hit roads, improved thermal management for tropical climates, and flexible interiors suited for passengers, cargo or emergency use.
A key pillar of the partnership is localisation. Major components will be sourced and manufactured within India, a move expected to strengthen the domestic supply chain, create jobs, lower costs and improve after-sales support.
The shift from prototype to production will involve rigorous testing, certification and refinement to meet regulatory standards and consumer expectations. Dedicated cross-functional teams from both companies are already in place to accelerate timelines.
At a broader level, the tie-up reflects a growing trend in mobility, global players partnering with local specialists to navigate emerging markets. For Hyundai and TVS, the bet is that combining scale with street-level insight could unlock a new chapter in sustainable urban transport, one that runs not just on electricity, but on relevance.
