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Komli Media raises $30 million to strengthen leadership position in Asia Pacific
NEW DELHI: Komli Media, a digital media technology platform, recently announced that it has raised $30 million from new investor Peepul Capital.
Existing investors, Norwest Venture Partners, Nexus Venture Partners, Helion Venture Partners and Draper Fisher Jurvetson also participated in the funding. The company has raised funds to further invest in its key technology platforms and to strengthen its presence through integrated go to market solutions across the Asia Pacific (APAC) region.
“As digital advertising grows in a fast and fragmented manner, it has become critical for the industry to focus on delivering integrated solutions across social, mobile, display and video,” said Komli Media CEO Prashant Mehta. “We have already seen strong adoption of our integrated solution along with algorithmic trading. With the increased funding, we plan to deepen our focus on innovative technologies, such as real time bidding (RTB), to deliver significantly greater value to our customers.”
Komli Media has built market-leading technologies such as Remarketing on its proprietary ATOM platform that has scaled across regions by delivering strong ROI metrics in display, social and mobile. The company recently integrated ATOM into Facebook’s RTB (Real-Time-bidding) platform – Facebook Exchange (FBX), making it one of the first adoptees in the region.
“We believe that India and southeast Asia are at an inflection point in embracing digital advertising. Komli is a leading player in these key markets and with its technology platform, wide product suite and exceptional leadership team, the company should consolidate its current position even further,” said Peepul Capital investment director Venkat Shankar.
“Komli’s success story is demonstrated by a CAGR of 200 per cent achieved over the past three years driven by innovative platforms coupled with aggressive organic and inorganic investments. With this round of funding, we expect to further capitalise on the massive market opportunity and also accelerate our growth,” said Komli Media CFO Rakesh Malani.
Avendus Capital was the leading financial advisor to Komli Media on this transaction.
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WPP appoints Estée Lauder’s Anne-Isabelle Choueiri as chief transformation officer
Former Estée Lauder executive to lead operations, technology and culture overhaul under WPP’s three-year growth plan
LONDON: WPP has appointed Anne-Isabelle Choueiri as chief transformation officer in a newly created role tasked with delivering the group’s Elevate28 strategy.
Choueiri joins from The Estée Lauder Companies, where she led enterprise-wide strategic initiatives, including the “One ELC” operating model and major upgrades to enterprise marketing, data and analytics capabilities. She also led the redesign of enterprise technology teams and served on the company’s AI taskforce, driving AI strategy, adoption and value realisation across the business.
At WPP, she will be responsible for designing, implementing and embedding the operating model behind Elevate28, the company’s three-year growth plan unveiled in February 2026. She will lead efforts to improve innovation, efficiency and integration across WPP’s client offerings, with a focus on delivering agile, outcome-driven solutions and measurable growth.
Choueiri will oversee organisational transformation across the group, working closely with product and enterprise technology teams to deploy AI, data and technology to build new capabilities and improve operational performance. She will also work with the people function to embed cultural change, strengthen an agile performance mindset and support talent development across the organisation.
Before joining Estée Lauder, she held senior roles across consulting and digital agencies, including at Accenture, Masaï (a Bain & Company spin-off), and Kearney, with experience spanning strategy, data and digital marketing transformation.
Cindy Rose, chief executive officer of WPP, said Choueiri brings a strong track record of leading large-scale transformation across operations, technology and culture, adding that her appointment will help accelerate the group’s next phase of growth under Elevate28.
Choueiri said WPP’s strategy represents an ambitious opportunity to reshape how the company operates and delivers for clients, adding that she looks forward to building integrated solutions and fostering a culture of innovation and change.
She will be based in New York and will join WPP’s executive committee.
