Brands
Khimji Jewellers wins big at the Retail Jeweller MD & CEO awards 2024!
Bhubaneswar: The jewel of Odisha’s business community, legacy jewellery brand Khimji Jewellers has been awarded the prestigious Regional Retail Chain of the Year (East) award by the Retail Jeweller, MD & CEO Awards for outstanding work in the jewellery industry from the Eastern region of India.
The prestigious award was accepted by Khimji Jewellers director Mitesh Khimji by the hands of celebrated Bollywood actress Sanya Malhotra and Miss India International 2021 winner and actress Zoya Afroz.
The august gathering In Mumbai included MDs and CEOs of the largest jewellery brands in India who are considered to be the drivers of growth for the industry and whose notable contributions have ensured that the jewellery industry continues to be one of the strongest pillars of the economy of India.
The official knowledge partner and auditor for the event was consulting firm Deloitte adding an increased sense of recognition, victory as well as responsibility for Khimji Jewellers to carry on with larger gumption and continue to be the flagbearer of business success for the brand in East India.
Khimji Jewellers currently has nine stores in Odisha and is the largest retail chain jeweller in the state. Delighted with the win, Mitesh Khimji said, “We are honoured to have been recognized by such an elite gathering of the jewellery industry. Being recognized amongst our peers is a testament to our commitment towards our values, our hard work, our sincerity, our products and our customer friendly policies. These values and actions separate us from everyone else in the market and the entire credit goes to our team of over 1100 people!”
The brand is geared up to achieve more milestones in this new year and potential expansion deeper into Odisha.
Brands
Godrej clarifies ‘GI’ identifier after logo similarity debate
Says GI is not a logo, will not replace Godrej signature across products.
MUMBAI: In a branding storm where shapes did the talking, Godrej is now spelling things out. Godrej Industries Group (GIG) has issued a clarification on its newly introduced ‘GI’ identifier, addressing questions around its purpose and design following a wave of online criticism. At the centre of the debate were two concerns: whether the new mark replaces the long-standing Godrej logo, and whether its geometric design mirrors other corporate identities.
The company has drawn a clear line. The Godrej signature logo, it said, remains unchanged and continues to be the sole logo across all consumer-facing products and services. The ‘GI’ mark, by contrast, is not a logo but a corporate group identifier intended for use alongside the Godrej signature or company name, and aimed at stakeholders such as investors, media and talent rather than consumers.
The need for such a distinction stems from the 2024 restructuring of the broader Godrej Group into two separate business entities. With both continuing to operate under the same Godrej name and signature, the identifier is positioned as a way to differentiate the Godrej Industries Group at a corporate level.
The rollout, however, triggered a broader conversation on design originality. Critics pointed to similarities between the GI mark’s geometric composition and logos used by companies globally, raising questions about distinctiveness.
Responding to this, GIG said its intellectual property and legal review found that such overlaps are common in minimalist, geometry-led design systems. Basic forms such as circles and rectangles appear across dozens of brand identities worldwide, the company noted.
It added that the identifier emerged from an extensive design process and was chosen for its simplicity, allowing it to sit alongside the Godrej signature without competing visually. While acknowledging that elemental shapes may appear less distinctive in isolation, the group emphasised that the mark is part of a broader identity system that includes a custom typeface, sonic branding and other proprietary elements.
Following legal and ethical assessments, the company said it found no impediment to using the identifier, reiterating that the GI mark is a corporate tool not a consumer-facing symbol.
In short, the logo isn’t changing but the conversation around it certainly has.
