MAM
Kapture CX appoints Deepak Leelavinothan as VP of products
Mumbai: Kapture CX, the SaaS-based Customer Experience platform, has appointed Deepak Leelavinothan as the Vice President of Products.
He comes with a track record of driving product innovation and enhancing customer experience through his impressive 16 years of experience in the IT domain.
Leelavinothan’s expertise encompasses a wide range of skills in product management like product strategy, market research, product launches, roadmapping, prioritization, and customer experience.
He has a remarkable experience in successfully launching products from the ground up, and driving innovations in the B2B and B2C space. Leelavinothan is a technology enthusiast and is an expert in the CRM, e-commerce, and the customer experience domains. He is also an organic gardener, and a travel and music enthusiast.
Commenting on his appointment, Kapture CX CEO & co-founder Sheshgiri Kamath said,” We are delighted to have Deepak onboard. His vast experience in product management will play a critical role in fortifying our commitment to customer-centric innovations, Gen-AI capabilities, and global expansion delivering exceptional value to our customers.”
Leelavinothan holds a BE., and MS., in Computer Science, and an MBA (BITS Pilani). Prior to joining our team, he served as a Product Manager lead at Flipkart, where he launched and scaled their new Electric Vehicles business, which is among the fastest growing verticals at Flipkart.
Commenting on the same, Leelavinothan said, “ I am excited to join the Kapture CX leadership team and be part of a company that is at the forefront of revolutionizing SaaS based customer support solutions and help shape the strategic vision of Kapture CX’s product portfolio. As the pivot to digital experiences keeps growing each year, our customers have prioritized their focus on powerful AI-driven CX solutions that can bring down support costs and offer customer delight. Together with my incredibly passionate team at Kapture CX, we’re defining a rapid innovation-driven, sustainable growth path to establish ourselves as one of the world’s most loved pioneers in the customer support software industry.”
Brands
Estée Lauder to shed 10,000 jobs as new boss bets on digital shift
The cosmetics giant raises its profit outlook but stays silent on a possible merger with Spain’s Puig, as job cuts deepen and a three-year sales slump weighs on the turnaround
NEW YORK: Stéphane de La Faverie is not done cutting. Estée Lauder announced on Friday that it plans to eliminate as many as 3,000 additional jobs, taking its total redundancy programme to as many as 10,000 roles, up from a previous target of 7,000 announced a year ago. The company, which owns La Mer, The Ordinary, Tom Ford, and Aveda, employs roughly 57,000 people worldwide. The mathematics of what is now being contemplated is stark.
The fresh round of cuts is expected to generate a further $200 million in savings, bringing the total annual savings from the programme to as much as $1.2 billion before taxes. That money, De La Faverie has made clear, will be ploughed back into the turnaround.
A CEO in a hurry
De La Faverie, who took the helm in January 2025, inherited a company that had endured three consecutive years of annual sales declines. His response has been to move fast and cut deep. A significant portion of the latest redundancies reflects his push to reduce headcount at US department stores, long a cornerstone of Estée Lauder’s distribution model but now a channel in structural decline. In their place, he is accelerating the shift toward faster-growing online platforms, including Amazon.com and TikTok Shop, a pivot that is reshaping not just where Estée Lauder sells but how it thinks about its customers.
The numbers are moving in the right direction
Despite the pain, there are signs the medicine is working. Estée Lauder raised its profit outlook for the remainder of the fiscal year, guiding for adjusted earnings per share in the range of $2.35 to $2.45, above analyst estimates and a notable step up from the $2.05 to $2.25 range it had guided for in February. Organic net sales growth is expected to come in at 3 per cent, the company said, at the high end of the range it set out in February.
The share price tells a mixed story. After De La Faverie took charge, the stock surged nearly 60 per cent, buoyed by investor optimism that a longtime company insider could finally arrest the decline. But 2026 has been rougher: the shares have fallen 27 per cent this year, weighed down by disappointing February results and the overhang of unresolved merger talks with Spanish beauty giant Puig Brands SA. The company gave no additional details about those discussions on Friday, leaving the market to guess.
Silence on Puig
The proposed tie-up with Puig remains the most consequential unknown hanging over Estée Lauder. A deal with the Barcelona-based group, which owns brands including Carolina Herrera and Rabanne, would reshape the global luxury beauty landscape. But with nothing new to say and a turnaround still very much in progress, De La Faverie is asking investors to trust the process.
Three years of sales declines, 10,000 job cuts, and a merger that may or may not happen. At Estée Lauder, the overhaul has barely started.
