Ad Campaigns
Jovees Herbal launches its new ad with Parineeti Chopra
With the ever increasing demand for natural skin care products and the goal to provide long lasting skin and hair care solutions, Jovees Herbal, sets out to bring you the best that nature has to offer. With a vast range of products, Jovees Herbal, takes immense pride in providing a solution to all kinds of skin and hair care problems with their highly effective herbal products combined with scientific brilliance.
After the phenomenal success of last year’s advertisement campaigns, where they witnessed a 40 per cent growth in offline and e-commerce, Jovees Herbal is launching two new Ads this year, which are conceptualised by Devaiah Bopanna and Puneet Chadha, Mean Cat Media, providing an understanding towards the importance of skin care in their typical quirky manner.
The advertisement features Parineeti Chopra, promoting Jovees Herbal face washes, which are not only our best sellers, but also the perfect herbal blend to achieve healthy and glowing skin. With this ad campaign, Jovees Herbal, targets the product which covers the largest skin care segment – Face Wash. As cleansing is the first and foremost step in building and maintaining any skin care routine, Jovees face washes treat all the skin issues at the root, to unveil the natural glowing skin hidden beneath. This year’s campaign will be launched on various platforms like television, digital media and OOH.
Jovees Herbal is an environmentally conscious brand that focuses on providing their consumers with a long term solution for their concerns. Their product range is PETA certified cruelty free, free from harmful toxins, devoid of parabens and alcohol, and composed entirely of natural and premium quality herbal ingredients. Their innovative and effective lineup seamlessly combines the goodness of botanicals with scientific expertise.
Grounded by their roots yet aspiring to reach great heights, Jovees Herbals has established a strong presence in various international markets, including Qatar, Sudan, Russia, Sri Lanka, Maldives, Kuwait, Czech Republic, and France. The brands commitment to quality is unwavering; all their products undergo rigorous testing to ensure premium quality and earn customer trust and support.
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
