Brands
JetSynthesys unveils JetKreate AI creative platform at CII Big Picture Summit
From the first spark of an idea to scripts, visuals, audio and finished videos, the new platform brings the creative journey together in one connected workspace
MUMBAI: Too many apps, too little flow. That is the problem JetSynthesys says it has set out to fix. The global digital entertainment and technology company has launched JetKreate, an AI-powered creative platform that brings scripting, visuals, audio and video production together in one connected workflow, so that creators can turn imagination into finished content without leaving the workspace. Built in India for the world, it is available from today at www.jetkreate.com.
JetSynthesys, a global digital entertainment and technology company, today launched JetKreate, an AI-powered creative platform built to help the next generation of creators turn their imagination into finished content. JetKreate was unveiled at the CII Big Picture Summit 2026 in Mumbai.
The gap between AI and finished work
Indian creators have taken to artificial intelligence (AI) quickly. According to Adobe’s 2026 Creators’ Toolkit Report, 85 per cent of creators in India said creative AI is now integrated into or essential to their work. Yet 72 per cent said its output usually needs moderate or extensive editing before it is ready to share. Put together, those two figures describe a market that has adopted the tools but not yet found a smooth way of using them.
Getting a single video out often means moving between separate apps for the script, the visuals, the voice, the music and the edit. JetKreate brings the creative process together, helping creators move from imagination to execution without losing their creative flow.
Who it is for, and what it makes
The platform is built for individual creators and marketers, as well as brands and agencies. They can use it to make ads and promos, Reels and Shorts, explainers, music videos, trailers and teasers, manga and webtoon trailers, and thumbnails and covers, in styles ranging from anime and 3D to cinematic and UGC-style looks. The list is wide on purpose: the pitch is one workspace for many formats.
How it works
Creators can begin with an idea, develop a script, build storyboards, generate scenes and characters, and bring them together with audio and video overlays into a finished creation. The connected workflow allows them to refine individual elements along the way, keeping their vision at the centre of the process.
It is powered by leading AI models, including Google’s Veo, ByteDance’s Seedance and India’s leading local models, giving creators access to a range of generative capabilities in one place.
From Bharat to the world
Rajan Navani, chairman, JetSynthesys, said: “At JetSynthesys, we believe the future of the Orange Economy will be shaped by the creative power of Bharat. With JetKreate, we are taking this vision forward by empowering creators at the grassroots to move from being consumers of content to becoming owners of their ideas, stories and creative worlds. Our ambition is to build from Bharat for the world, creating opportunities for homegrown talent to shape culture, build communities, earn livelihoods and participate in the global creator economy. We see JetKreate as a step towards making creativity more accessible, creator ownership more meaningful, and India’s creative potential a force on the global stage.”
The framing is worth noting. The emphasis is on ownership: moving creators from consuming content to owning their ideas, stories and creative worlds.
Pricing and access
New users can get started with free credits, with videos created on the free plan carrying a “Made with JetKreate” watermark. Creators can upgrade to paid Creator, Pro and Agency plans for greater access and usage, while brands and agencies can work directly with the JetKreate team for customised content solutions.
