MAM
Ishan Khatter strikes a stylish chord as Lenskart launches Electro Punk Eyewear
Mumbai: Lenskart, with its steadfast commitment towards reinvention, announces the launch of its latest collection – Electro Punk ft. Ishan Khatter. Celebrating electronic dance music with Ishaan’s electrifying persona, it exudes striking style and charisma through its edgy and eccentric designs. With innovation at its core, Electro Punk by Lenskart Air embodies the ever-dynamic EDM culture in every piece.
The featherlight TR90 frames boast unmissable neon highlights, paying homage to the vibrant, neon-lit dance floors. The bold rims, knockout colors and super secure fit, seamlessly transition from indoor grooves to outdoor adventures in a blink. It is indeed, this very blend of style and functionality, that makes Electro Punk the go-to eyewear for every occasion.
Commenting on the same Lenskart co-founder Ramneek Khuranna added, “With the Electro Punk collection, we’ve harnessed the pulsating energy of EDM, infusing it into every frame. We wanted to create a collection that embodies the spirit of EDM, and Ishaan Khatter was the perfect collaborator for Electro Punk. Each piece in this collection is a testament to the dynamic spirit of electronic music, blending futuristic design with a vibrant and energetic aesthetic”
Speaking on the occasion, Ishan Khatter added, “I’m excited to be part of a collection that brings together two of my greatest passions – music and fashion. Every Electro Punk frame resonates a symphony of vibrant colors, dynamic designs, and electric energy. They aren’t just accessories; they’re an expression of the music that moves you.”
Electro Punk is available for purchase exclusively at the Lenskart website. Step into a world where eyewear meets music, and let your style dance to the beats of Electro Punk.
Price: 3000/-
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Abhay Duggal joins JioStar as director of Hindi GEC ad sales
The streaming giant brings in a seasoned revenue hand as the battle for Hindi television advertising heats up
MUMBAI: Abhay Duggal has a new desk, and JioStar has a new weapon. The media and entertainment veteran has joined JioStar as director of entertainment ad sales for Hindi general entertainment channels, adding 17 years of hard-won revenue experience to one of India’s most powerful broadcasting operations.
Duggal is no stranger to big portfolios or bruising markets. Before joining JioStar, he spent a brief stint at Republic World as deputy general manager and north regional head for ad sales. Before that, he put in three years at Enterr10 Television, where he ran the north region for Dangal TV and Dangal 2, two of India’s leading free-to-air Hindi channels. The north alone accounted for more than 50 per cent of total channel revenue on his watch, a number that tends to get attention in any sales meeting.
His longest stint was at Zee Entertainment Enterprises, where he spent over six years rising to associate director of sales. There he commanded the Hindi movies cluster across seven channels, owned more than half of north India’s revenue across flagship properties including Zee TV and &TV, and closed marquee sponsorships across the Indian Premier League, Zee Rishtey Awards and Dance India Dance. He also handled monetisation for the English movies and entertainment cluster and the global news channel WION, a portfolio that would stretch most sales teams twice his size.
Earlier in his career Duggal closed what was then a Rs 3 crore single deal at Reliance Broadcast Network, one of the largest in Indian radio at the time, before that he helped launch and monetise JAINHITS, India’s first HITS-based cable and satellite platform.
His edge, by his own account, lies in marrying data and instinct: translating audience trends, inventory signals and client demands into long-term partnerships built on cost-per-rating-point discipline rather than short-term deal chasing. In a media landscape being reshaped by streaming, fragmented attention and AI-driven advertising, that kind of rigour is increasingly rare and increasingly valuable.
JioStar, which blends the scale of Reliance’s Jio platform with the content firepower of Star, is doubling down on its advertising business at precisely the moment the Hindi GEC market is getting more competitive. Bringing in someone who has spent nearly two decades doing exactly this, across some of India’s most watched channels, is a pointed statement of intent. Duggal has spent his career turning audiences into revenue. JioStar is clearly betting he can do it again, and bigger.
