MAM
Initiative India makes key level appointments
MUMBAI: Initiative India has named R Venkatasubramanian and Vishnu Sharma as senior vice presidents. Both Venkatasubramanian and Sharma will be based in Delhi.
Venkatasubramanian will oversee investments and sports while Sharma will be in charge of strategy and insights for all clients of the agency in Delhi.
Initiative India president Manas Mishra said, “These key appointments will help take Initiative into a superior level of delivering business and media solutions for clients. I look forward to welcoming Venkat and Vishnu as part of my leadership team.”
Venkatasubramanian is returning to Initiative after two shorts stints at Maxus and MPG. He earlier worked worked with Initiative for almost a decade.
Sharma is presently national head of sales, strategy and business analytics at HT Media. He has experience of more than a decade working with national brands Airtel, Hero Honda, LG and others at Group M and Madison.
Brands
Safex Group appoints Richa Malhotra as group chief financial officer
Former Standard Chartered executive to steer finance
NEW DELHI: Safex Chemicals has appointed Richa Malhotra as group chief financial officer, strengthening its leadership team as the company prepares for the next phase of expansion in specialty chemicals and global agrochemicals.
In her new role, Malhotra will lead the group’s financial strategy, capital architecture and governance framework as Safex scales operations across multiple verticals including branded formulations, specialty chemicals and contract manufacturing.
A chartered accountant and graduate of Shri Ram College of Commerce, University of Delhi, Malhotra brings more than two decades of experience in business finance, strategic planning, corporate banking and client management.
Before joining Safex, she served as executive director, financial markets at Standard Chartered, where she led teams across India and Sri Lanka and worked closely with large corporates, global subsidiaries and commercial banking clients. Her expertise includes capital structuring, treasury operations, risk management and financial markets led financing solutions.
Safex Group promoter director and joint managing director Piyush Jindal, said the appointment comes at a pivotal time for the company. “Safex stands at an inflection point as we build an integrated platform across branded formulations, specialty chemicals and contract manufacturing. Richa’s experience across global financial institutions will strengthen our financial discipline and help unlock value across the group,” he said.
Malhotra said she was looking forward to contributing to the company’s next chapter of growth. “Safex has built a strong reputation over 35 years with its focus on integrity, innovation and agricultural insight. I am excited to be part of the organisation as it expands its footprint in India and global markets,” she said.
The appointment comes as Safex continues to strengthen its financial foundations and scale operations internationally, positioning itself for future growth milestones.








