Brands
Inburg to host a one day Retail conference for D2C and Retail Brands in New Delhi
Mumbai: Inburg, a patent-pending merchants network that helps merchants gain new customers and retain them economically and efficiently, has announced its upcoming conference, “The Fashion & Lifestyle Retail Convention,” on 26 April, 2023, at Hotel Pride Plaza in Aerocity, New Delhi. This event is aimed at bringing together key stakeholders to discuss and develop a strategic roadmap for achieving profitability and growth in the fashion and lifestyle retail industry in India.
The conference will be an insightful platform for initiating a dialogue among industry leaders, including popular Fashion & Lifestyle brands, eCom & D2C founders, Investors, Brand Strategists, Enablers, Journalists, and other stakeholders of the Indian Startup Ecosystem. Attendees will have the opportunity to learn from successful entrepreneurs and leaders who have built and scaled brands worth millions of dollars.
“We are excited for this conference on D2C brands, aimed at revolutionizing the e-commerce landscape,” said Inburg CTO Kalika Prasad. “At Inburg, we are committed to empowering Retail & D2C brands with advanced technology, data-driven insights, and seamless integrations, enabling them to excel in the highly competitive online marketplace.
It will cover various topics related to expanding fashion and lifestyle businesses in a rational and practical way, including identifying market opportunities given the change in consumer behavior, comprehending the significance, applications, and impact of product innovation & design, creating safer, secure, and seamless consumer experiences on a dependable network, finding best-fit distribution channels to reach digital natives, and mastering marketing strategies for e-commerce, D2C, and drop-shipping businesses in 2023 and beyond.”
Inburg recognizes the unique needs and challenges of D2C brands in the current retail landscape and is designed to address these pain points and provide a comprehensive solution that empowers D2C brands to excel in their online sales and marketing efforts.
Join Inburg at “The Fashion & Lifestyle Retail Convention” on 26 April, 2023, to learn, network, and explore new possibilities for your D2C brand in the dynamic e-commerce landscape.
Brands
Samsung India elevates Aditya Babbar to lead mobile business
Exec takes charge of MX sales and marketing after Raju Pullan’s exit
NEW DELHI: Samsung India has elevated Aditya Babbar to lead its mobile phone business, following the exit of Raju Antony Pullan.
Babbar, who previously served as vice president within the mobile division, has been appointed head of sales and marketing for the MX (mobile experience) business, effective May 1. In his new role, he will oversee the company’s sales and marketing operations for smartphones and related categories in India, reporting to the executive vice president of the MX business.
A long-time Samsung executive, Babbar brings over a decade of experience within the organisation, having held multiple leadership roles across product, marketing and category management. Most recently, he led product marketing and e-commerce for the mobile division, following earlier stints as head of product and marketing and senior director roles.
His career within Samsung Electronics and its India operations has also included responsibilities for flagship devices, tablets and wearables, giving him a broad view of the company’s premium and mass-market portfolio.
Babbar succeeds Pullan, who stepped down from the role, marking a leadership transition at a time when India remains a key battleground for global smartphone makers.
The appointment signals continuity within Samsung’s leadership bench, with an internal candidate stepping up to steer one of its most critical business units in a highly competitive market.
