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IAA awards recognise game-changers, says Viacom18’s Raj Nayak
MUMBAI: The International Advertising Association’s (IAA) India Chapter has announced the 5th edition of the IAA Leadership Awards presented by Colors.
The awards recognise excellence towards contribution in marketing, advertising and media sectors as well as celebrate outstanding achievements of individuals and teams. The magnificence of the 5th IAA Leadership Awards will be showcased through an ‘Invite Only’ event on 7 October, 2017, at the Trident Hotel in Mumbai.
Minister of commerce and industry Suresh Prabhu and Reliance Industries CMD Mukesh Ambani will be the chief guests. Government of Israel deputy minister of diplomacy – PM’s office Michael Oren will grace the event.
The IAA India Chapter will honour the achievements of various groups in the marketing, advertising and media communities, for their outstanding performance, innovation and creativity in delivering high impact initiatives for the fifth successive year. Twenty-three categories have been identified, based on an exhaustive list of quantitative and qualitative parameters at the IAA Leadership Awards 2017 edition.
IAA president Ramesh Narayan said, “A galaxy of leaders representing advertising, marketing and media will be honoured at the memorable event.”
Viacom18 COO Raj Nayak said: “We are delighted to partner with a renowned industry forum like IAA that recognises category game-changers.”
IAA – India chapter past president Neeraj Roy said: “There is a lot of effort that goes into bringing about objectivity and factual data into the judging process.”
MAM
Raghuvendra Singh Parihar joins Madison World as deputy general manager
Media strategist moves from Wavemaker to begin new chapter at Madison
MUMBAI: Media professional Raghuvendra Singh Parihar has joined Madison World as deputy general manager, marking the latest step in a career shaped by strategic media planning and integrated campaigns across some of the industry’s leading networks.
Parihar announced the move on LinkedIn, sharing his enthusiasm for the new role. “I am happy to share that I’m starting a new position as deputy general manager at Madison World,” he wrote, adding that he is grateful to Mimi S Deb and Vivek Das for their trust and the opportunity.
“I am extremely grateful to Mimi S Deb and Vivek Das for investing their trust in my capabilities and providing this wonderful opportunity. Super excited for this new journey and upcoming opportunities to learn and grow,” he said.
Parihar joins Madison World after a stint at Wavemaker, where he served as business director from January 2024 to March 2026 in Gurugram. In that role, he worked on integrated media strategies and client partnerships, sharpening his experience at the director level.
Before returning to Wavemaker, Parihar spent nearly a year at EssenceMediacom as associate director for media planning. His career also includes a client-side stint at Unacademy as manager for media planning, buying and partnerships, where he focused on digital media strategy and campaign execution.
Earlier in his career, Parihar held multiple roles at Omnicom Media Group, progressing from group head for strategy and planning to associate director of strategy. He has also worked with agencies such as Havas Media Group, Mindshare and Alliance Advertising and Marketing.
Across these roles, he has handled brands including Hyundai India, Kohler, Motorola, Lufthansa Airlines and OLX, building a portfolio that blends media strategy, analytics and campaign planning.
Academically, Parihar holds a postgraduate diploma in advertising and marketing communication from Apeejay School of Management. He also completed an executive programme in product and brand management from the Indian Institute of Management Rohtak.
With his move to Madison World, Parihar now steps into a role that places him at the heart of one of India’s prominent advertising networks, where the next chapter of his media journey begins.
