Ad Campaigns
Hyundai launches #SaveMyGame campaign for football fans
MUMBAI : Hyundai Motors India is one of second largest manufacturer of cars and number one exporter. Hyundai today announced the newly launched of a unique and creative digital campaign #SaveMygame for all the football fans in allover country. The campaign will be live from 14th June to 15th June of 2018
The FIFA World Cup is one of the biggest sporting event that unites millions of fans in a collective exhilarating football experience across the world and Hyundai’s ‘Save My Game’ will provide lucky winners a Brilliant Experience while cheering for their favorite teams
Football fans can give a missed call on FOOTBALL 36682255 Helpline number to participate and win an opportunity to free themselves from any interruption like family member or a friend for an uninterrupted FIFA experience. Hyundai Motor India will invite the nominated family member or friend of the ‘Save My Game’ lucky winner and engage them in exciting activities such as Interactions with well-known Radio Jockeys, TV stars or an E-voucher which can be used to avail a movie ticket, Spa, Dine out, or Test drive of a Hyundai model during the selected match timing. More than 100 Fan Helpline dialers will get a chance to ‘Save Their Game’ on each match day.
The helpline number will be active from 9.30am to 2.30pm on all match days.
Hyundai Motor India Ltd GM and group head marketing Puneet Anand, said, “Hyundai has a long-standing history in football as a proud Automobile official Partner of FIFA since 1999. Football is not just a sport, it’s an emotion full of passion and joy. As a Dynamic and Modern Premium Brand Automotive Brand, Hyundai has always connected with youth and sport enthusiasts globally. The upcoming 2018 FIFA World Cup is a big moment for all football fans in India and across the world. We are committed to supporting football by providing fans with unique and enjoyable experiences in the same way as we are committed to caring for our customers by ensuring special and rewarding Hyundai Ownership Experiences. We are confident that #SaveMyGame will strike an instant chord with both the fans and their friends and family by adding ‘Brilliant Moments’ to their lives and helping us become Lifetime Partners in Automobile and Beyond.”
Hyundai Motor has been the Official Automotive Partner of FIFA since 1999. Hyundai Motor has provided with 530 vehicles to assist with the streamlined running of the 2018 FIFA World Cup Russia
To create more excitement of 21st FIFA World Cup and magnify the experience of the biggest football tournament in the world we will be engaging all Hyundai fans to GUESS THE WINNER right from the Quarter Finals to the Finals. Lucky winners will get a chance to Win exciting prizes like Smart TVs and Smart Speakers. In addition, Hyundai will create exciting Hyundai-FIFA ‘Home Dug Out’ experiences for 15 Lucky Football Fans across India at their homes. These home dug out zones will have live screening of a match from the 2018 FIFA World Cup, with exciting Hyundai and FIFA merchandize, cheering kit and more, made available for the fans and their fellow football enthusiasts.
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
