HTC appoints OMD India as AOR

MUMBAI: Mobile handset manufacturer HTC India has appointed OMD India as its media Agency on Record (AOR).

When contacted, OMD managing director Jasmin Sohrabji declined to comment. It is said that the agency has already begun work on the HTC business.

The account size for HTC in 2011 is pegged in the vicinity of Rs 400-450 million. The account will be handled from OMD‘s Delhi operations.

The multi-pitch saw the participation of leading media agencies.